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The Anatomy of Google Plus Hover-over Card (and Why Care)

Whatever anyone has to say about the future of Google Plus, I really like the…

Ann Smarty

Invalid Traffic: Five Steps to Boost Trust and Safety for Advertisers – AdRoll Followup

Several weeks ago there was a weird issue where webmasters were noticing a greatly increased…

Jennifer Slegg

Is Google AdWords Incorrectly Forwarding Call Extensions? Why You Should Check Your Ads!

Call extensions have been a pretty popular option for local businesses looking to make it…

Jennifer Slegg

Google Officially Makes Low-Quality Guest Blog Posts a Quality Violation

Matt Cutts warned early this year that guest blogging for SEO was dead.  Then Matt…

Jennifer Slegg

FDA Watching What Claims Companies are Liking & Retweeting

Most companies don't think twice about "liking" or "favoriting" what customers are saying when talking…

Jennifer Slegg

Google AdWords Quietly Launches Display Select Only Campaigns

In November 2013, Google announced a new campaign type “Search Network with Display Select”. These…

Susan Waldes

Twitter Testing New Promoted Video Ads For Advertisers

Twitter has announced they are expanding their Twitter Video Cards tests with promoted video ads.…

Jennifer Slegg

PPC Growth Hacking: Building a Community Through Shared Knowledge

The PPC industry has been around for nearly 14 years now. We can no longer…

John Lee

Why Google Dislikes Zombie Sub-Domains

Google dislikes spending precious resources indexing web content on your site that is of no…

Ross Dunn

New Google AdWords Extension for Mapped Local Product Results

Google is testing a new type of local result, but this time they are styled…

Jennifer Slegg