• About Us
  • Contributors
  • Guides
  • Speaking Engagements
  • Write for The SEM Post
  • Submit a tip or contact us!
  • Newsletters

The SEM Post

Latest News About SEO, SEM, PPC & Search Engines

  • Google
  • SEO
  • Mobile
  • Local
  • Bing
  • Pay Per Click
  • Facebook
  • Twitter
  • State of the Industry
You are here: Home / Archives for Pay Per Click

Google Local Service Ads Display Pricing Estimates for Specific Locations

August 31, 2018 at 6:50 am PST By Jennifer Slegg

Google Local Service Ads Display Pricing Estimates for Specific Locations

Google has added a new feature to their local services as, the special local ads that appear for searchers that are looking for a specific business type in their local area, to give estimates for specific jobs in their area. Tom Waddington shared a screenshot on Twitter. This is a great feature for searchers because […]

Google Testing New Visual Product Recommendations in Image Search

July 30, 2018 at 8:54 am PST By Jennifer Slegg

Google Testing New Visual Product Recommendations in Image Search

Google is testing a new visual product search in image search results, adding a new similar items carousel based on the products that were seen in the images for the image search. In this test, instead of automatically loading more images, as usually happens when you scroll down, it instead adds a button to view […]

Bing Ads Adds Security Badge Annotations to Search Results

July 18, 2018 at 5:06 am PST By Jennifer Slegg

Bing Ads Adds Security Badge Annotations to Search Results

Bing Ads is now live with a new Security Badge Annotations that shows a site is secured when it shows up in the search results. Here is what it looks like. It adds a “Site secured by Norton” to the listing following the URL.  It is worth noting that the displayed URL does not show […]

Using Redirects Can Impact Google AdWords Quality Score

July 12, 2018 at 5:10 am PST By Jennifer Slegg

Using Redirects Can Impact Google AdWords Quality Score

If you have recently undergone a URL structure change, or recently changed to HTTPS, make sure that you are also fixing the destination URLs in your Google AdWords ads. It came up in a tweet specifically about HTTPS, with Jon Diorio of AdWords advising advertisers to ensure if they have switched to HTTPS, that they […]

Bing Testing Feature to Open Search Results in New Tab

July 12, 2018 at 4:56 am PST By Jennifer Slegg

Bing Testing Feature to Open Search Results in New Tab

Bing is running a limited test right now in their search results that allows searchers to open individual search results in a new tab automatically. Here is what it looks like:   As you can see, when you mouseover an individual result,  it shows a new tab icon, with a “Click here to open in […]

Bing Testing Ads Tag With Border in Search Results Again

July 9, 2018 at 6:44 am PST By Jennifer Slegg

Bing Testing Ads Tag With Border in Search Results Again

One complaint some searchers have with the Bing search results is that their Ads tag on sponsored results isn’t very noticeable, and some people click ads without realizing they are actually ads.  While this might be great from a Bing Ads perspective, it is good, but some searchers do not like it. Bing is testing […]

Google Adds GrubHub & DoorDash Ads to Local Knowledge Panel

July 9, 2018 at 5:05 am PST By Jennifer Slegg

Google Adds GrubHub & DoorDash Ads to Local Knowledge Panel

New ads appearing on Google local knowledge panels are driving orders away from the restaurant direct and instead are directing traffic through extremely prominent ads on the knowledge panel for each business to third party services for food deliveries which require these restaurants to pay a commission for any of the orders placed through the […]

Google Testing Large Product Knowledge Panel With Paid & Organic Features

June 27, 2018 at 7:46 am PST By Jennifer Slegg

Google Testing Large Product Knowledge Panel With Paid & Organic Features

Google is testing a new large product based knowledge panel in their search results.  This new style is a cross between a product knowledge panel and a Product Listing Ad, something they first began testing several years ago, with a combination of both paid and organic search features included. Dr. Pete Meyers from Moz spotted […]

Google Adds New Hotel Carousel Features to Search Results

June 25, 2018 at 4:52 am PST By Jennifer Slegg

Google Adds New Hotel Carousel Features to Search Results

Google is testing a new carousel style feature to local packs for resorts and hotels.  In addition to the usual information, it has added an additional carousel before the listings. Dr. Pete Meyers spotted the test.  Here is what it looks like: As you can see in the screenshot, there are new buttons in a […]

Google Testing Images in Local Service Ads in Search Results

June 4, 2018 at 4:04 am PST By Jennifer Slegg

Google Testing Images in Local Service Ads in Search Results

Google is testing a new feature in their local service ads.  This test adds images to the local service ad listing in the search results. Tom Waddington shared the screenshot on Twitter. You can also see from the screenshot that there are 30 photos that potential customers can view.  So it isn’t just merely a […]

  • 1
  • 2
  • 3
  • …
  • 38
  • Read Older Stories »

Founder & Editor

Jennifer Slegg (2052)

Sign up for our daily news recap & weekly newsletter.


Follow us online

  • Facebook
  • Google+
  • Linkedin
  • Pinterest
  • Twitter

Latest News

2022 Update for Google Quality Rater Guidelines – Big YMYL Updates

We finally have the first Google Quality Rater Guidelines update of 2022, and like usual, it is … [Read More...]

Recent Posts

  • 2022 Update for Google Quality Rater Guidelines – Big YMYL Updates
  • Google Quality Rater Guidelines: The Low Quality 2021 Update
  • Rethinking Affiliate Sites With Google’s Product Review Update
  • New Google Quality Rater Guidelines, Update Adds Emphasis on Needs Met
  • Google Updates Experiment Statistics for Quality Raters
  • Analyzing “How Google Search Works” Changes from Google
  • Google Quality Rater Guidelines Update: New Introduction, Rater Bias & Political Affiliations
  • Google Updates Quality Rater Guidelines: Reputation for News Sites; Video Content Updates; Quality for Information Sites
  • Google Makes Major Changes to NoFollow, Adds Sponsored & UGC Tags
  • Google Updates Quality Rater Guidelines Targeting E-A-T, Page Quality & Interstitials

Categories

  • Affiliate Marketing
  • Amazon
  • Apple
  • Bing
  • Branding
  • Browsers
  • Chrome
  • Content Marketing
  • Design
  • Domains
  • DuckDuckGo
  • Email
  • Facebook
  • Firefox
  • Foursquare
  • Google
    • Analytics
    • Google RankBrain
    • Quality Rater's Guidelines
  • History of Search
  • Industry Spotlight
  • Instagram
  • Internet Explorer
  • Links
  • Local
  • Mobile
  • Native Advertising
  • Other Search Engines
  • Pay Per Click
  • Pinterest
  • Publishers
  • Security
  • SEO
  • Snapchat
  • Social Media
  • State of the Industry
  • The SEM Post
  • Tools
  • Twitter
  • Uncategorized
  • User Experience
  • Video Marketing
  • Week in Review
  • Whitepapers
  • Wordpress
  • Yahoo
  • Yelp
  • YouTube
March 2023
MTWTFSS
« Aug  
 12345
6789101112
13141516171819
20212223242526
2728293031 

Meta

  • Log in
  • Entries RSS
  • Comments RSS
  • WordPress.org

Copyright © 2023 · News Pro Theme On Genesis Framework · WordPress · Log in