Search Engine Marketing News & Tips
Penguin 3.0 is here! The latest on the types of sites that got hit with quotes from SEOs on what they are seeing. Did link buyers win this round as Dave Naylor feels? Read more…
Earlier this month Bing added a new book carousel feature to their search results and Google has now done the same by adding a new book carousel that displays at the top of the search results when users click on a carousel link from a book related knowledge graph. They have also redesigned and added […]
As expected, Twitter has launched their own video service that allows users to upload and edit video directly on Twitter. Rumors about the video feature started circling earlier this month and many saw that as something necessary for Twitter to begin doing, since they were losing out on potential ad revenue with users hosting their […]
Google Webmaster Tools is working on a brand-new search query feature and that they are looking for webmasters to try it out. They are specifically looking for people who are a regular user of the search query information that is currently in Google Webmaster Tools. They are also wanting to know how you are using […]
If you haven’t been in the industry long enough to remember when Matt Cutts could attend a conference and NOT be surrounded by dozens of “Cuttlets”, you will enjoy this video of a recent talk Matt did talking about his early days at Google. He spoke at the University of North Carolina at Chapel Hill […]
Most search engine marketers have read Seth Godin’s ebook, “Flipping the Funnel.” Now, another industry expert is sharing some advanced tips and techniques for “Flipping the Webinar.” Michael Kolowich is a recognized pioneer and innovator in internet content, high-technology marketing, and the application of digital video technology. He is currently CEO of KnowledgeVision Systems, an […]
Vimeo is getting in the publisher program game by offering a publishing program for websites that want to earn money from their video-on-demand service. With 16,000 titles available, for websites can add some or all those titles and earn revenue every time someone either purchases or rents one of the VODs. It is officially called […]
Facebook is planning to offer a new advertising feature for advertisers that allows them to target users talking about the Super Bowl in near real time during the lead up to the Super Bowl and during the game itself. Facebook is tracking those users who talk about or post about the Super Bowl on Facebook, […]
Pinterest is upping the game with the purchase of machine learning startup company Kosei in an effort to enhance many of their services such as product discovery, recommendations and monetization. Kosei helps websites specifically with product recommendations on websites, in apps and with advertising. Using datasets, it is able to reasonably protect what’s a shopper […]
In an effort to solve the problem of the Twitter timeline being-based instead of based on importance or relevance, Twitter has made a change to iOS that shows a recap of some of the most important tweets since your last visit under a “While you were away….”. It is currently rolled out for iOS users, […]
The latest comScore data following the Firefox switch to Yahoo as its default search provider shows that it was as impactful to Google’s search share has was believed. Google saw a 1.6% decrease in their overall search share while Yahoo jumped up by 1.6%. It’s not a huge surprise, as many people didn’t realize that […]
Facebook is making a new change that will allow all users to report fake news stories or hoaxes that tend to get posted over and over again on Facebook. And when reported multiple times, those stories will see reduced exposure in Facebook user’s news feeds. When a Facebook user reports that they feel a post […]
The Big Game (aka the Super Bowl) is coming … again. As sports fans tune in to cheer on the New England Patriots or Seattle Seahawks, plenty of viewers – including lots of search engine marketers – will be waiting to see the always-popular unveiling of new ads on YouTube as well as on NBC. […]