The SEM Post

Google Panda has once again been a popular subject lately, as many site owners have been taking a good look at quality issues on their sites, especially with Google Fred also bringing up unrelated (Fred is not related to Panda) quality issues on sites as well. Gary Illyes was answering Google Panda questions on Twitter […]

Google has repeatedly warned site owners over the danger of using widgets for link building.  But simply using branded anchor text as the link within the widget was a gray area where some site owners were saying that if it was branded – and not “keyword keyword keyword” links – then it shouldn’t be considered […]

Many SEOs have debated over the years about whether they should ever use all CAPS, or even any capital letters, in a URL.  While capital usage in URLs has fallen out of favor in recent years, some sites continue to use them exclusively.  But what about the SEO impact of the choice of upper or […]

If you are suffering from Google Panda, Google’s quality content algo, fixing the content is the only way to get that content ranking higher in the search results.  And one thing that definitely won’t fix the issue is simply doing a site move. Gary Illyes from Google made a comment on Twitter specific to Panda, […]

Google’s Fred update, the update encompassing many updates that SEOs have seen in fluctuations in the search results is still a hot topic.  Fred, which we know is a quality related update, was discussed by Gary Illyes from Google at last week’s SMX Advanced. Illyes confirmed one thing that some SEOs had pondered about the […]

Over a year ago, we first started noticing Google showing featured snippets with one source for the snippet itself while using a second source for the image.   Earlier this year, Google began to increase the likelihood of this happening, resulting in some upset webmasters who claimed the featured snippet, only to see a competitor’s thumbnail […]

It has been a well known secret that some major publications, such as Forbes and Huffington Post, have authors who are using their status as a regular contributor to make money on the side by adding paid links within their articles published on those sites.  And those authors make pretty good money from them, as […]

While many SEOs are trying to earn featured snippets for their sites in the search results, there are some SEOs who don’t like their content featured in the featured snippets by Google, especially when the answer is fully displayed in the search results. Currently, there is the nosnippet meta tag, but this isn’t the right […]

We have long known that Google has a ranking boost associated with page speed.  We also know that it tends to impact sites more negatively, where the page speed algo will not rank exceptionally slow sites as well, when there are other sites with a better user experience with load times.  And it is a relatively […]

Sites that require some kind of age verification gating system, such as you see on alcohol sites or some video game sites, can be a complicated thing when it comes to SEO.  On the one hand, those sites are required by law to ask someone’s age before viewing the content on the site.  But on […]