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    Jennifer Slegg
  • 7 years ago
    • Categories: GoogleMobileSEO

No Changes to Mobile Friendly Criteria or Ranking Boost With Mobile First Indexing

Google is keeping the mobile friendly ranking boost, which rewards mobile friendly sites with a slight boost in mobile search results, with the upcoming mobile first indexing change.  Also remaining the same is the current criteria for what makes a page mobile friendly or not.

I asked Gary Illyes the question on Twitter, and he confirmed it.

Right now, site owners need to only check their pages with Google’s Mobile-Friendly Test to see whether each page gets the mobile friendly boost or not.  When this was first announced, Google would also add a “Mobile-Friendly” tag to those search results on a mobile device, but they removed it earlier this year when they found more than 85% of the searches results were mobile friendly.

Google officially announced they are switching their desktop-based search index to a mobile index last week.  The SEM Post has a full guide on Everything SEOs Need to Know About Google’s Mobile First Indexing Change.

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
Jennifer Slegg :Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
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