Reddit has often been a goldmine of information for website owners, and has been a major source of content for sites such as Buzzfeed, ViralNova, and the like. But while Reddit is hugely popular, the lack of an embedding feature for third party sites meant many attributions to Reddit were added in tiny font, if […]
Archives for 2015
Twitter Begins Testing Autoplay Videos for iOS Users
Twitter has followed the lead of both Facebook and YouTube by testing autoplay videos that appear in the news stream for some Twitter users. The test is for users on Twitter through the iOS apps on both iPhone and iPad. Some users will see the videos autoplay in their entirety. Others will only see a […]
Are Dynamic Search Ads Right For You? Part 1 DSA Series
Dynamic Search campaigns have been around for quite some time now and so I find myself surprised when I hear that companies haven’t given them a shot. There are many benefits to DSAs but each also comes with it’s own limitations. Nevertheless, given the right fit, the ROAS (or RODSAS, rather) can be plentiful. If you find […]
Exploit Discovered in Google Analytics by Yoast WordPress Plugin
Yet another major vulnerability has been discovered with a WordPress plugin popular with SEOs and webmasters. And it is another Yoast plugin that is affected, this time the very popular Google Analytics by Yoast plugin. This particular exploit used XSS in order to run malicious code. Those who use this plugin by Yoast need to […]
Search Impact Alpha Test Renamed Search Analytics in Google Webmaster Tools
Glenn Gabe noticed that the alpha test feature Search Impact report within Google Webmaster Tools has just gotten a brand new name change. Gabe also speculates that the name change could signal that Google is getting ready to roll out this feature to all users – or to at least open it up for beta […]
Major WordPress Exploit Affecting Sites with Shareaholic Social Media Sharing Plugin
A major exploit has been discovered in the popular WordPress plugin Shareaholic earlier this month that has left some websites with spam from being hacked through the exploit, with many more sites that re vulnerable. Shareaholic is one of the two most popular social media sharing WordPress plugins, with over 100,000 active installs with AddThis […]
Taking Over a Pay Per Click Account? Quick Checklist for Auditing Before Making Changes
Nearly everyone who works in pay per click will take over a pay per click account, whether it is from another agency, another consultant, or even from someone else within the company. Not only do you have to get up to speed with the client’s particular industry, many people have their own way of setting […]
It is 2015 – Do You Know What Your Brand Looks Like in Google and Bing?
Who really likes RC Cola anyway? Like the soda/pop or not, their own Web presence gets as much love from Google as its brand recognition, when also compared to Coca Cola. In 2015, Google and Bing provide both bigger and smaller brands with all the avenues they would need to improve the way the search […]
How to Attribute Correct Currency Type in Google Search Results with Rich Snippets
For some product searches in the Google search results, they have begun placing the price of the product right on the search results page. However, Google isn’t always attributing the correct currency in the search results, despite other cues that would normally lead a user to know what currency is used, such as a country […]
Submitting Reconsideration Request Alone Can Lift Google Penalty for Linking Between Network Sites
Many SEOs have been very wary of linking between networks, as this is a common footprint of spam sites, and is often done for the sole purpose of spreading PageRank. However, on the flip side, this is actually something that should be a legitimate practice, because from a user experience perspective that can be very […]