It has been a year since we last saw Google’s Search Quality Rater Guidelines updated, but they released a brand new version over the weekend. Here is what has changed, with commentary about why it is important for site owners and tips they can take away from it to incorporate into their own sites. Once […]
Google has quality raters that judge how well Google’s search algorithms are doing by rating the search results and the webpages that come up for a wide variety of search queries. They also offer a unique insight into the types of sites that Google wants to see rated highest in their search results, so every SEO should study the guidelines to ensure they are serving searchers with the best possible pages.
Insights from Google’s Voice Search Quality Rater Guidelines
Google has released quality rater guidelines specifically for voice search, the first time they have published guidelines specifically around the evolving world of voice search and assistant responses for search queries. While most will refer to them as the voice search quality rater guidelines, the official name is “Evaluation of Search Speech – Guidelines.” For […]
Updated Google Quality Rater Guidelines: International Search Results & Conspiracy Theories
Google has once again very quietly updated their Google Quality Rater Guidelines with a brand new version. This update comes as the third update this year so far (following ones in March and May), only months after we saw major changes with fake news. There are some notable changes, especially for those SEOs who […]
Updated Google Quality Rater Guidelines: Fake News, Dubious Claims & Clickbait Targeted
A year after the last Quality Rater’s Guidelines were released by Google, we have a brand new version. And it has some pretty interesting changes – Google is explicitly declaring fake news sites as low quality. And among the other sites being targeted? Those that use clickbait and those with dubious science claims. Hate sites […]
Updated Google Quality Rater Guidelines: No More Supplementary Content, Emphasis on E-A-T
Here we go again! A brand new version of the Google Quality Rater Guidelines has been released. With this version we see some interesting changes. Most noticeably is the de-emphasis of supplementary content, surprising since previous versions have stressed the importance of the additional supplementary content there is on the page – or the negative […]
Latest Google Search Quality Rater’s Guide: Mobile Rewrite
We have another Google Quality Rater’s Guidelines & Handbook, and this one is mere weeks old – October 2015. And like the last time we covered the Quality Rater’s Handbook, Google has completely written major parts of their guidelines. Last year we saw Google put the emphasis on pages that had a high level of […]
All About Supplementary Content in the Google Quality Rater’s Guidelines
There’s been a lot of speculation about the Supplementary Content that Google refers to extensively in their new Google Quality Rater’s Guidelines that the company recently rewrote. One of the things they want raters to check for is whether or not there’s helpful Supplementary Content that enhances a webpage, and ensuring there’s no Supplementary Content […]
Google Rewrites Quality Rating Guide – What SEOs Need to Know
Google has completely rewritten the Quality Ratings Guideline, the resource that their team of quality raters uses to rate websites for Google. This one is a brand new version, rewritten from the ground up, so it isn’t just a refresh of the old one (and most doesn’t even resemble any of the old Guidelines that […]