Hot on the heels of Google removing Notable Online from the desktop search results, Google has also removed most of the sitelinks from the desktop search results too. Right now, only sites that have expanded sitelinks – usually brand searches – still have sitelinks with descriptions. But the sitelinks that appear at the bottom of […]
Archives for November 7, 2016
Blippar Opens up its Augmented Reality Technology to Marketers
This morning, Blippar, Inc., announced that it is providing access to a self-service suite that includes its augmented reality (AR) technology and computer vision capabilities. The move is intended to allow developers and even marketers who may not have coding experience to tap into the potential of the AR market, which eMarketer projects will grow […]
How Google’s Mobile First Handles Content Behind Tabs & Accordions
When it comes to desktop pages, Google has long demoted content that is “hidden” behind tabs, accordions or clicks. But with the move to mobile first, this can complicate matters. It is a common tactic to put mobile content into tabs for multiple reasons. First, when a site uses a longer amount of text on […]
Not Likely to See Impact of Google’s Mobile First Indexing Test Yet
When Google announced the mobile first indexing change, and revealed that they are now beginning to test it, many site owners began over analyzing their stats to see if they could see any changes with Googlebot crawl activity or search referrals from Google. Some thought they are see a lot of desktop crawl throttling, but […]
Google: Easier Way to Link & Share Actual URL on AMP Pages Coming
If you have tried to share a URL from an AMP article you have read in Google, chances are you have noticed that the link copied is a www.google.com/amp/ URL and not the actual URL of the source page. It is frustrating for many because it can obscure the actual site when the link is […]