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You are here: Home / Bing / Business Hours in Bing Search Could Hurt Your Business

Business Hours in Bing Search Could Hurt Your Business

June 10, 2015 at 4:30 am PST By Jennifer Slegg

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bing local closed headerMost businesses have straightforward hours of operation.  Others do not.  And Las Vegas casinos definitely fall into the “not” category.  After all, most casinos are open 24 hours a day, but inside the hotel and casino, the admin staff might only be a Monday through Friday work schedule.  But somehow, these limited and presumably admin staff hours are the ones showing up in Bing local results.

Imagine doing a search for a Las Vegas hotel and casino, only to see it listed as “closed today.”  Here is what Luxor’s listing looks like in Bing.

local closed today 1

There is no context – is it closed for renovations?  Is it referring to a restaurant or venue inside the hotel or casino?

Clicking on the down arrow to expand, you see this:

local closed today 2Either Bing crawled the Luxor site and found hours or someone submitted what is likely office hours, instead of the hours of what most people are likely wanting to see – the hours of operation of the casino itself.

Here is another casino listing which implies the casino is only open Monday through Friday, although at least this one doesn’t have the eye catching “Closed today” on it.

local closed today 3Bottom line, if you are a business that has mixed business hours – such as a resort or a hotel and casino, you should definitely check your business hours listed in Bing to ensure they are correct, and aren’t implying the business is closed when it is really open.

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
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Latest posts by Jennifer Slegg (see all)

  • 2022 Update for Google Quality Rater Guidelines – Big YMYL Updates - August 1, 2022
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  • Rethinking Affiliate Sites With Google’s Product Review Update - April 23, 2021
  • New Google Quality Rater Guidelines, Update Adds Emphasis on Needs Met - October 16, 2020
  • Google Updates Experiment Statistics for Quality Raters - October 6, 2020

Filed Under: Bing, Local

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