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You are here: Home / Google / Analytics / Google Analytics Not Updating AdSense Stats

Google Analytics Not Updating AdSense Stats

February 27, 2015 at 3:29 am PST By Jennifer Slegg

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googleanalyticslogoGoogle Analytics has stopped updating statistics from Google AdSense properly, showing almost no data when viewing the AdSense part of the AdSense account, nor is it showing when viewing the Behavior overview.

The problem began on Tuesday when publishers began noticing that Google AdSense stats showing within Google Analytics with much lower than expected. It seems as though the data was updating correctly for the very start of the day, then stopped.  The problem is continued on Wednesday and Thursday where some publishers are showing a handful of impressions but not all the data.

When looking in Google AdSense however, all the stats are updating correctly and the impressions and clicks are what publishers expect for those days.

Google made any comments about why AdSense stats have stopped updating in Analytics. There are multiple reports about the problem in both AdSense and Analytics help forums.  There is also a report in the Analytics bug forums.

But if you are thinking your AdSense is looking lower than expected when looking into your Analytics, just login to your AdSense account and you can get your stats there.

Added: Looks like some AdSense data in Analytics has just started showing up this morning.

Update # 2: While today’s AdSense stats are now displaying, stats from Tuesday through Thursday are still missing.

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
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Latest posts by Jennifer Slegg (see all)

  • Google Quality Rater Guidelines: The Low Quality 2021 Update - October 19, 2021
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  • Analyzing “How Google Search Works” Changes from Google - July 8, 2020

Filed Under: Analytics, Google Tagged With: AdSense, Analytics

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