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Google Panda is Still Fundamentally the Same Algo

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google panda sameGoogle’s John Mueller was asked about the Google Panda and whether the quality content algo had changed fundamentally when it moved to being part of the core algorithm and started it’s slow rollout.  He confirmed that yes, it is essentially the same.

It hasn’t fundamentally changed.  I know the engineers work on these algorithms, so it’s not something where I’d say nothing has ever change there.  I know they try to tweak things and make sure that we’re actually bubbling up the right kind of high quality content in the search results.

So I wouldn’t say nothing has changed, but at the same time it’s not that it’s fundamentally different and now it looks at, I don’t now, instead of the quality of the content, it looks at the color of your fonts or something like that.  So that’s not the kind of change we would make.

This confirmation also means nothing has fundamentally changed since I released the Google Panda Algo Guide earlier this year.

Last week, I also asked Gary Illyes about Panda, and he confirmed Panda was still doing its slow rollout cycle which began last year.  This rollout method eliminated the tell tale Panda update dates that we became used to seeing.

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.

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