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You are here: Home / SEO / Google Sending “Safe Browsing Policy Updates” to Previously Hacked Sites

Google Sending “Safe Browsing Policy Updates” to Previously Hacked Sites

March 20, 2017 at 5:01 am PST By Jennifer Slegg

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Had a hacked site that Google alerted you to in the past?  Google is sending out “Safe Browsing Policy Updates” notices to site owners who have had their sites hacked previously.  The notices do not seem to be triggered by any current issues on the site, but seem to be serving as a reminder to the site owner to keep on top of any security issues that might pop up on their sites, along with resources and consequences for compromised sites.

Here is what the notice looks like:

While nothing in the notice is specifically new, it does remind users about deceptive download buttons being problematic, reminds about the new-ish “Repeat Offenders Policy” for those who deliberately allow their sites to be unsafe for users while only cleaning it long enough to pass a Google review, and the additional help site owners can find in Search Console.

This is interesting that they are reaching out to these webmasters.  They do provide a reminder to those site owners to check their sites.  But it is curious that it lacks any kind of reminder about ensuring a site’s CMS/plugins are up to date, since many of the sites hacked are as a result of an outdated CMS or plugin.  It would seem to be a perfect place to remind site owners of that.

If you receive one, it doesn’t seem to be triggered by any current issues – after all, there are specific warnings just for that.  But rather as a reminder that Google treats these issues seriously.

H/T Casey Markee

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
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Latest posts by Jennifer Slegg (see all)

  • 2022 Update for Google Quality Rater Guidelines – Big YMYL Updates - August 1, 2022
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