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Google Adds New Track a Package Card to Search Results

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google track package 3Google will often show a card in the search results with tracking package information, when it knows this information from your email.  Now, Google has also added a more generic version of this, which shows a card with the option to submit a tracking number then click “Find carrier.”  To bring up the box, search for “track package” or a close variation of it.

google track package

When you enter in the number, Google will attempt to match the number with a specific carrier, such as UPS, DHL, USPS or FedEx.

Here is an example of when you input a tracking number.  In this case, Google gives two options:

google track package 2

When I clicked the correct company, Google took me directly to their tracking page to show the results.  So Google isn’t displaying the tracking info in their search results, just allowing searchers to enter the tracking number before being sent to the shipper’s page to see the detailed tracking info.

Source: Google OS
Via: Glenn Gabe

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.

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