Google is keeping the mobile friendly ranking boost, which rewards mobile friendly sites with a slight boost in mobile search results, with the upcoming mobile first indexing change. Also remaining the same is the current criteria for what makes a page mobile friendly or not.
I asked Gary Illyes the question on Twitter, and he confirmed it.
@jenstar no change there, just switching the indexed content source to mobile version (I.e. Direct opposite of what we have now)
— Gary Illyes (@methode) November 7, 2016
Right now, site owners need to only check their pages with Google’s Mobile-Friendly Test to see whether each page gets the mobile friendly boost or not. When this was first announced, Google would also add a “Mobile-Friendly” tag to those search results on a mobile device, but they removed it earlier this year when they found more than 85% of the searches results were mobile friendly.
Google officially announced they are switching their desktop-based search index to a mobile index last week. The SEM Post has a full guide on Everything SEOs Need to Know About Google’s Mobile First Indexing Change.
Latest posts by Jennifer Slegg (see all)
- Google Sending Manual Actions for Event Markup Spam in Search Results - November 28, 2017
- Google: Why Featured Snippets Rankings are Volatile - November 14, 2017
- Google Home Services Ads Now Local Services Ads; Expanded Categories - November 13, 2017
- Google Adding More Structured Data Search Features to Search Results - November 10, 2017
- Adding Structured Data Helps Google Understand & Rank Webpages Better - November 10, 2017