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Archives for November 17, 2015

AMP – Accelerated Mobile Pages Will Be Pushed Aggressively in 2016

November 17, 2015 at 4:40 am PST By Jennifer Slegg

AMP – Accelerated Mobile Pages Will Be Pushed Aggressively in 2016

2015 saw Google pushing mobile aggressively, and to a slightly lesser extent, HTTPS.  At State of Search in Dallas, Gary Illyes from Google revealed what the next big thing for 2016 would be, and it is AMP, also known as Accelerated Mobile Pages.  And he said they will be pushing it aggressively in 2016. This […]

Gary Illyes’ Recommendations for Getting Featured Snippets

November 17, 2015 at 4:34 am PST By Jennifer Slegg

Gary Illyes’ Recommendations for Getting Featured Snippets

During Gary Illyes’ keynote at State of Search in Dallas, he talked quite a bit about featured snippets and gave some advice for those who are looking to get into the featured snippets. He said pages should either implicitly or explicitly state the question on the page, then answer the question. While he didn’t go […]

Google May Release Documentation Getting Featured Snippets

November 17, 2015 at 4:30 am PST By Jennifer Slegg

Google May Release Documentation Getting Featured Snippets

While there are plenty of SEO tricks to try and get featured snippets in the Google search results, Gary Illyes said that he is pushing to get oddicial documentation released on how to get featured snippets. It would be nice to see something official from Google on this.  They haven’t talked much at all about […]

How Many URLs & Duplicates Google Knows About

November 17, 2015 at 4:20 am PST By Jennifer Slegg

How Many URLs & Duplicates Google Knows About

During the State of Search keynote yesterday in Dallas, Texas, Gary Illyes shared a pretty incredible stat – Google knows about 120 trillion URLs, and of those URLs, 60% of them are duplicate. Now keep in mind Illyes does not say these are all indexed and ranking – merely that 60% of the URLs Google […]

Structured Data Markup Does Not Influence Featured Snippets… Yet

November 17, 2015 at 4:17 am PST By Jennifer Slegg

Structured Data Markup Does Not Influence Featured Snippets… Yet

Many SEOs have been busy reverse engineering featured snippets to increase their odds of getting them.  But Gary Illyes from Google debunked one of the common rumors that has been floating around recently. During his State of Search keynote Monday in Dallas, Illyes talked quite a bit about featured snippets and one thing he mentioned […]

Google Wants to Allow Site Owners to Update Knowledge Panels

November 17, 2015 at 4:10 am PST By Jennifer Slegg

Google Wants to Allow Site Owners to Update Knowledge Panels

Good news if you have ever suffered from having incorrect information show up in a Google Knowledge Panel in the search results.  Google wants to make it easier for site owners and individuals to update their knowledge panels and edit them for correct information, according to Gary Illyes during his State of Search keynote Monday. […]

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