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You are here: Home / Archives for 2015

Archives for 2015

Sites Can Be Impacted by Both Penguin and Manual Action Link Penalties

October 16, 2015 at 4:00 am PST By Jennifer Slegg

Sites Can Be Impacted by Both Penguin and Manual Action Link Penalties

If you are dealing with a manual action link penalty, that doesn’t mean that you are not impacted by the Google Penguin algo.  A website can be impacted by both Penguin and a manual action for links at the same time. The question was brought up on Twitter: can a site be affected by Manual […]

Bing Adds New Recipe Icons to Bing Image Search

October 15, 2015 at 5:53 am PST By Jennifer Slegg

Bing Adds New Recipe Icons to Bing Image Search

If you prefer to search for new recipes by how good it looks, you will be happy to learn of Bing’s latest change to their image search.  Now, when you search for food or recipes using Bing Image Search, images that have a recipe on the destination page will show a new chef’s hat badge […]

Duplicate Content Issues Not Directly Related to Panda

October 15, 2015 at 5:34 am PST By Jennifer Slegg

Duplicate Content Issues Not Directly Related to Panda

If you are concerned that having duplicate content could be a factor in the Panda algo, John Mueller from Google has confirmed that duplicate content and Panda are two separate and independent things. Marie Haynes raised the question with John Mueller, and whether duplicate content could have an impact on Panda. @Marie_Haynes Those are 2 […]

Google Deprecating AJAX Crawling Scheme

October 15, 2015 at 5:10 am PST By Jennifer Slegg

Google Deprecating AJAX Crawling Scheme

In a long expected move, Google is now deprecating AJAX crawling scheme.  Googlebot is able to understand AJAX pages better than they could previously, so the support of the AJAX crawling scheme is no longer needed. When Google initially announced the plan, it was because their crawlers were not executing javascript to be able to […]

Google Adds Expandable Featured Snippets With Knowledge Panel Features

October 15, 2015 at 4:54 am PST By Jennifer Slegg

Google Adds Expandable Featured Snippets With Knowledge Panel Features

Google is testing a brand new style of featured snippets, this time showing the regular featured snippet at the top of the search results, while also including an additional expandable section that pulls the type of data we normally see in the regular knowledge panels in the right sidebar.  This includes things like facts, related […]

Why Google Devaluing Spammy Queries is Great for Website Owners

October 14, 2015 at 7:56 am PST By Jennifer Slegg

Why Google Devaluing Spammy Queries is Great for Website Owners

When a site gets hacked, you can almost always count on it being used to promote one of several market areas.  Google recently announced their hacked site algo, which would see hacked results removed from the search results.  But Gary Illyes from Google revealed another interesting fact about it… that it impacts spammy queries only. […]

Google Expanding Appointment Booking in Knowledge Panel

October 14, 2015 at 7:17 am PST By Jennifer Slegg

Google Expanding Appointment Booking in Knowledge Panel

Google recently began testing appointment bookings in the knowledge panel, through a Demandforce and Intuit partnership.  These bookings, called Place Actions Forms, are displayed within the organic knowledge panel in the Google search results.  Google is now expanding these appointment bookings to more providers, including the most popular booking appointment platform used by salons in […]

Google Showing More YouTube Screenshots in Image Search

October 14, 2015 at 6:45 am PST By Jennifer Slegg

Google Showing More YouTube Screenshots in Image Search

There is a new and very large source popping up in the Google image search results lately.  Google is now pulling images from YouTube to display in their image search results. The discussion came up on Twitter, but it is something I have noticed for a month or two, and some image searches tended to […]

Bing Testing Expandable Knowledge Panel Shopping Ad Hybrid

October 14, 2015 at 6:07 am PST By Jennifer Slegg

Bing Testing Expandable Knowledge Panel Shopping Ad Hybrid

There has been a lot of great feedback around Google’s Knowledge Panel / Shopping Ad hybrid that is showing up for some product searches, and just recently began showing up for mobile, and it appears that Bing is now testing something similar.  Bing’s version is a smaller knowledge panel that is expandable to display more […]

Transfer Disavow File When Switching from HTTP to HTTPS

October 14, 2015 at 5:50 am PST By Jennifer Slegg

Transfer Disavow File When Switching from HTTP to HTTPS

A reminder that when you move your site to HTTPS, don’t forget that you need to include your disavow file in the move. The question came up on Twitter and Gary Illyes confirmed that webmasters will need to transfer over any disavow files to the new HTTPS site in Google Search Console. @AnnieCushing @MattNorman_90 okay, […]

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