Google has made a change where Google’s regular Product Listing Ads (aka Shopping Ads) are showing at the top of the search results in carousel format. Google has made this change to searchers in the US, although it is likely international as well, for those that have shopping ads in their country. Google showing a carousel […]
Archives for October 10, 2016
Google Showing “From the Menu” Photos, Adds Photo Uploads for Local Restaurants
Google has added a new feature to the restaurant local knowledge panels. It is a section called “From the menu” that shows photos people have taken specifically of the food from the restaurant. Here is what it looks like: Note the blue camera image on the right above the photos of dishes. You can click […]
Octoly Shifts Paradigm of Influencer Marketing with 1-Click Schmoozing
On Thursday, Oct. 20, I’m speaking about “Schmooze Optimization” at the third annual VidSummit in Los Angeles. If you’ve never heard of the concept of optimized schmoozing, it’s something that I talked about four years ago at SES San Francisco 2012. It is “the process of making casual conversation with influential individuals who can help […]