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Archives for May 15, 2017

Google Adds New AdWords & Reviews Hybrid Mobile Ad

May 15, 2017 at 5:49 am PST By Jennifer Slegg

Google Adds New AdWords & Reviews Hybrid Mobile Ad

Google is testing a new hybrid ad style that shows both site links and a review card in a carousel format, below a regular AdWords ad on mobile. Here is what it looks like: The carousel side scrolls to show more detail about the reviews. I first noticed this ad running on Friday.

Google Drops Regular Organic Result For Pages Shown as Featured Snippet

May 15, 2017 at 4:35 am PST By Jennifer Slegg

Google Drops Regular Organic Result For Pages Shown as Featured Snippet

If you are a site with a featured snippet for a search query, you used to get a bit of a bonus – you were shown both as the featured snippet, and then your result was shown a second time as a regular organic listing too.  This meant you got top spot showcased as a […]

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