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Archives for July 12, 2018

Using Redirects Can Impact Google AdWords Quality Score

July 12, 2018 at 5:10 am PST By Jennifer Slegg

Using Redirects Can Impact Google AdWords Quality Score

If you have recently undergone a URL structure change, or recently changed to HTTPS, make sure that you are also fixing the destination URLs in your Google AdWords ads. It came up in a tweet specifically about HTTPS, with Jon Diorio of AdWords advising advertisers to ensure if they have switched to HTTPS, that they […]

Bing Testing Feature to Open Search Results in New Tab

July 12, 2018 at 4:56 am PST By Jennifer Slegg

Bing Testing Feature to Open Search Results in New Tab

Bing is running a limited test right now in their search results that allows searchers to open individual search results in a new tab automatically. Here is what it looks like:   As you can see, when you mouseover an individual result,  it shows a new tab icon, with a “Click here to open in […]

Google: Don’t Rely on Google Tag Manager for Structured Data

July 12, 2018 at 4:41 am PST By Jennifer Slegg

Google: Don’t Rely on Google Tag Manager for Structured Data

One of the ways to implement structured data on a site is by using Google Tag Manager – GTM – to do so.  But John Mueller from Google is warning against using this implementation of structured data. A question came up on Twitter about the Google Structured Data Testing Tool not being able to recognize […]

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