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You are here: Home / Facebook / Facebook Testing Self-Destructing Status Updates After Specified Time

Facebook Testing Self-Destructing Status Updates After Specified Time

September 11, 2014 at 4:30 am PST By Jennifer Slegg

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Sometimes we wish we could erase a status update without having to remember to go back to it to delete it later.  Maybe you want to post at 1am to see if any friends are at the bar – but you don’t necessarily want your mother or boss to see it at 7am when they wake up.  Well, this feature may soon become a reality for users, as Facebook is currently testing a feature that allows users to specify an “expiration time” of status updates.

The new limited test feature gives users the option to expire after 1 hour, 3 hours, 6 hours, 12 hours, 24 hours, 2 days or 7 days.

facebook expiring updatesAccording to a statement given to TheNextWeb, Facebook said “We’re running a small pilot of a feature on Facebook for iOS that lets people schedule deletion of their posts in advance.”  However, Facebook notes that it could remain in backups and logs for up to 90 days, meaning it could still potentially be subject to a court order to obtain deleted status updates within the 90 days.

Many wonder if this feature is being introduced after Facebook Slingshot – a Snapchat clone – was believed to be prematurely released and didn’t gain a good reception from users, as Snapchat is build upon the premise of expiring content.

There is no word on how popular the expiring status updates is or whether it could be released to more users.  On the one hand, it reduces the overall updates on Facebook when you can set an update to automatically delete after a preset period of time.  However, I suspect many users will embrace this self destruct feature, as will Facebook Pages that can post sales or limited time deals, and not have to go back and remove them manually when the pricing is over.

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
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Latest posts by Jennifer Slegg (see all)

  • 2022 Update for Google Quality Rater Guidelines – Big YMYL Updates - August 1, 2022
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  • New Google Quality Rater Guidelines, Update Adds Emphasis on Needs Met - October 16, 2020
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Filed Under: Facebook Tagged With: Facebook, status updates

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Comments

  1. Marketing Bees says

    September 11, 2014 at 4:35 am

    “We’re running a small pilot of a feature on Facebook for iOS that lets people schedule deletion of their posts in advance.” So this will be only for iOS users or they are just doing test on iOS and later will expand it to other users as well?

    • Jennifer Slegg says

      September 11, 2014 at 8:41 am

      They seem to do most of their limited testing of potential new features on iOS.

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