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New Title & Description Lengths for Google SEO in Search Results

May 12, 2016 at 5:06 am PST By Jennifer Slegg

New Title & Description Lengths for Google SEO in Search Results

If you haven’t given your title and description meta tags some love lately, it might be a good thing you procrastinated… there are new title and description lengths in the Google Search Results.  Google has increased the width of the search results for nearly all users (although they could roll it back at any time). […]

Google Local 3-Packs Are Wider & With Detailed Business Info

May 12, 2016 at 4:00 am PST By Jennifer Slegg

Google Local 3-Packs Are Wider & With Detailed Business Info

When Google began launching their wider search results, one of the sections of the search results to also get wider was the local 3-pack.  But in addition to the new width, they are also the more detailed style of local packs, something Google has been going back and forth between over the past year or […]

Google’s New Mobile Friendly Algo Boost Now Live in Mobile Search Results

May 12, 2016 at 3:20 am PST By Jennifer Slegg

Google’s New Mobile Friendly Algo Boost Now Live in Mobile Search Results

The increase to Google’s mobile friendly algo ranking boost is now live in the search results.  Pages that are mobile friendly will now receive an additional ranking boost in the mobile search results.  This is the first time Google has increased the boost since the original one last year when the mobile friendly algo launched. […]

Google Increases Width of Main Search Results Column

May 11, 2016 at 4:37 pm PST By Jennifer Slegg

Google Increases Width of Main Search Results Column

Google has made a major change to the search results column.  In a major redesign of the search results appearance, Google has significantly increased the width of the column in the main search results column, impacting everything Google displays in that column. Google has increased the column for organic search results to about 600 pixels […]

Google: Normal For AMP Traffic to Fluctuate

May 11, 2016 at 5:31 am PST By Jennifer Slegg

Google: Normal For AMP Traffic to Fluctuate

If you have been watching your analytics for traffic to AMPlified pages, you have probably seen some wild fluctuations in the amount of traffic received.  Google commented in the Webmaster Help forums about why traffic can very so much. Tomo Taylor from Google responded that because the factors used to determine the stories that appear […]

Local Businesses: How Google Displays Search Analytics Data in Search Console

May 10, 2016 at 4:52 am PST By Jennifer Slegg

Local Businesses: How Google Displays Search Analytics Data in Search Console

There is a great deal of data within Google Search Console for local businesses.  But because a local intent query can often result in one business URL being displayed multiple times on the same result page and in various Google features, there has been some confusion about how Google displays this kind of information in […]

Google Search Analytics Updates Clicks & Impressions; Sites With Apps Affected Most

May 10, 2016 at 4:20 am PST By Jennifer Slegg

Google Search Analytics Updates Clicks & Impressions; Sites With Apps Affected Most

Google has made another change to their Search Analytics in Google Search Console, specifically with how Google is accounting for clicks and impressions.  The date of the change was actually April 27, 2016. John Mueller posted about it on Google+: As a result, you may see a change in the click, impression, and CTR values […]

Voice Search: Google Considering Search Analytics But Length of Queries Problematic

May 10, 2016 at 4:04 am PST By Jennifer Slegg

Voice Search: Google Considering Search Analytics But Length of Queries Problematic

Many site owners would love to see more data being separated in Google Search Console.  One of the requested ones is splitting out AMP and splitting out voice search queries is another. The question came up in last week’s Google Webmaster Office Hours and John Mueller said that is something they are discussing possibly doing.  […]

Crawl Frequency on NoIndex & Unavailable Pages Decline Over Time

May 9, 2016 at 4:40 am PST By Jennifer Slegg

Crawl Frequency on NoIndex & Unavailable Pages Decline Over Time

During Gary Illyes keynote with Stone Temple one of the questions was regarding how Google handles a long term noindex on a page in regards to Googlebot crawling that page, if the crawl frequency would decline over time. Gary Illyes said that yes, they do drop the crawl frequency, not only for noindex, but for […]

Can a Noindexed Page Regain Its Former Google Rankings?

May 9, 2016 at 4:28 am PST By Jennifer Slegg

Can a Noindexed Page Regain Its Former Google Rankings?

If you have a page that has ranked well for a while, that you noindexed for whatever reason, would it be able to regain its previous rankings if you then removed the noindex from the page? We have sometimes seen cases where some businesses (falsely) believe that noindexing a page is the best solution when […]

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