Zineb Ait Bahajji has announced they have added a new filter to Google Search Console for the “install app” button in Google Search Analytics reporting. The new filter is called “Search Appearance” and shows information about the app install button displayed to mobile users. Currently, you can use that filter to see data about your […]
Google Releases Knowledge Graph Search API
Google has finally released the long-awaited Knowledge Graph Search API. Freebase made the announcement on Google+ Last year Freebase announced that they were transferring their data to Wikidata but would also continue to support users of the Freebase API with a similar offering from Google. Today, we’re happy to announce the Knowledge Graph Search API […]
Google Now Prioritizing Secure HTTPS URLs Over Non-Secure HTTP URLs By Default
Google has announced that they will now be giving preference to secure HTTPS URLs on websites over non-secure HTTP URLs. Zineb Ait Bahajji made the announcement on the Google Webmaster blog detailing the change. This also makes sense as there have definitely been instances where sites switch to HTTPS, but don’t implement correct redirects, so […]
How Retailers Get Featured Snippets for Non-Brand Commercial Keyword Searches
Earlier this year, when I first started noticing commercial sites – such as Amazon and other retailers – showing up with the featured snippet result for commercial intent queries using non-branded keywords, it seemed quite rare. But as the percentage of featured snippets being displayed in the search results increases, so has the number of […]
Google Revamps App Indexing Docs
If you are looking for some more Google related reading after the recent Google Search Quality Rater’s Guide release last month, they have revamped all their app indexing help documents. Here are the release notes about the new changes. December 2015 Significant doc improvements for improved usability. No action required on developer’s part. Clearer product […]
Google Adds Entity Disambiguation to Search Box for Many Keywords
You have probably seen Google’s disambiguation box on the right hand side of the search results, which is meant to help searchers drill down which version of a word they mean. The most common example of this is Apple the fruit versus Apple the company. But Google has now brought their disambiguation selection option right […]
Yes, gTLDs Can Rank Just as Well as .com Domains in Google
The last couple of years there are have been a ton of wild and wonderful gTLDs unleashed, and some of them see a little on the crazier side. Want to proclaim yourself a .guru? Have a restaurant and want to use .bar or .menu? Want to be a .ninja? While all these new gTLDs have […]
Google Adds “Located in” for Local Businesses in Malls, Buildings & Hotels
Sometimes if you search for a business, and you know the address is by a shopping mall, it is hard to know if the location is actually inside the shopping mall or not. The same with some businesses that are actually located in specific buildings or hotels. Google has made a change and is now […]
Google Testing New Style Carousel in Google Knowledge Panel Results
While looking at the new style of medical knowledge panels that trigger from brand name medicine searches, I notice that Google is testing a new style of carousel in their search results. When displayed, you can scroll through “most commonly used for” conditions for various medications. Here is an example: And a few more examples […]
Google Testing New Brand Name Medical Knowledge Panels
If you search for a brand name of a specific medicine, such as Adivil or Sudafed, Google will now display a new style of medical knowledge panel in the search results. The new medical knowledge panels for brands are triggering to show information on the generic form of the medicine. For example, a search for […]