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Google No Longer Displaying 7-Packs for Local Results in Tablets

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google tablet local packsLast month, Google was still displaying the old local 7-pack to searchers who were searching from a tablet.  But not any longer.  Now doing a local search on a tablet device will trigger the same 3-pack that matches what we see in both mobile and desktop results.  The 7-packs are no longer being shown at all.

Here is how it looks now that Google has made the tablet changeover:

local tablet three packAnd here is how the same search appeared on the same tablet last month:

local tablet seven packIt isn’t surprising that Google has made this change… in fact, it seemed more of an oversight that tablet was somehow missed when they made the switch from 7-packs to 3-packs.  So we were definitely expecting this to be changed for tablet users after it became known.

People were using it as a workaround to still view the old style 7-packs, although you could see the same results once you clicked through to the expanded local listings on either mobile or desktop.  However, it was more nostalgic than anything.

Google continues to make many local related changes to their search results, following their major shakeup with the switch to all 3-packs at the start of August, which can be found here.

 

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, ClickZ and more, and has been presenting at conferences for over a decade.

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