A good SEO needs to know a heck of a lot more than just web marketing if they want to be able to be able to market your business effectively. While you’ll be hard pressed to find an SEO who is an expert in your particular field, there are some things they need to know […]
Quick ‘n Dirty Content Marketing Strategy Checklist
If you’re searching for tips, tricks and advice about content marketing, you’ll find a wealth of information — I mean a LOT of information. But if you’re not entirely familiar witht the concept of content marketing then how can you know what you don’t know? How can be sure you’re covering all the angles? Simple — […]
Mobile Content vs Desktop Content: What’s the Diff?
The growing use of mobile devices for searching and researching information has changed not only how web marketers optimize for top search engine rankings, but it also forces us to rethink how to better engage with those mobile users. For years, as desktops dominated how people used the internet, the way content was presented hadn’t […]
Evergreen Content – Sow the Seeds & Reap the Benefits
Google Panda Refresh is Around the Corner At SMX Advanced last week, Google’s Gary Illyes revealed that a Panda refresh will be coming in the next few weeks, which means some sites are likely to see a dip in rankings, traffic, and worse, sales. The Panda refresh will impact sites that are not producing high-quality […]