If you have suddenly noticed the ratings on your Facebook page vanish, Facebook is considering it a “feature”. Facebook has removed ratings from all Facebook Pages for Pages that fdo not have a physical address listed according to Inside Facebook. The Facebook help pages have been changed to reflect the ratings change, with advice on […]
Archives for August 8, 2014
Twitter Removes Bing Translations While Yelp Adds Them
Twitter has quietly removed the option to translate tweets from their platform. The addition made it easy for users to translate tweets made in other languages, something that was valuable for those working in international markets or simply those with friends around the world. The translation service definitely had some hiccups – especially when people […]
Gmail Makes It Easier to Unsubscribe From Your Newsletters & Mailing Lists
For those who are still sending out emails to people via a mailing list, whether for a newsletter or promotional emails, Google’s Gmail has just made it that much easier for people to unsubscribe from those emails. Google is now making changes to that the “unsubscribe” link – a link many marketers hide at the […]
Are Your PPC Campaigns Really Working? Three Tips To Find Out
In PPC the last click is measured as a conversion, meaning the last ad that is clicked on is the one that counts. Sometimes advertisers will struggle with underperforming campaigns trying to decide if they are working or not, especially when they don’t see conversions coming through. We know that searchers will do multiple searches […]
Facebook Banning Incentivized Likes in Apps – Could Pages Be Next?
Are you incentivizing Facebook users by requiring them to like your Facebook page in order to get access to content through your app? Facebook is warning developers that this practice will be prohibited later this year. It has been a fairly common ploy in Facebook apps to lockdown some content or upgrade from users and […]