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You are here: Home / Archives for 2015

Archives for 2015

Non-Optimized Images are the Major Site Speed Issue Google Sees

March 18, 2015 at 4:29 am PST By Jennifer Slegg

Non-Optimized Images are the Major Site Speed Issue Google Sees

In a recent Google English/Hindi webmaster central office hours, the topic of page speed came up, which is one of the components that Google uses when determining if the site is mobile friendly or not. And not only that, longer loading times often results in users clicking back to the search results to go with […]

Separate Mobile URLs? Submit a Separate Mobile Sitemap to Google

March 18, 2015 at 4:20 am PST By Jennifer Slegg

If you have a mobile site, it’s worth remembering that you can actually submits two site maps to Google, one for desktop and one for mobile. Many webmasters mistakenly believe that you can only submit one sitemap – or in the case of a super-sized one, split it into multiple parts – but you can […]

Google’s Mobile Ranking Signal Will Have Bigger Impact Than Penguin & Panda, According to Google

March 17, 2015 at 5:32 am PST By Jennifer Slegg

Google’s Mobile Ranking Signal Will Have Bigger Impact Than Penguin & Panda, According to Google

Today at SMX Munich, Google Webmaster Trends Analyst Zineb Ait Bahajji was in the hot seat about the new Google mobile ranking changes that are coming next month.  And she dropped a bombshell on just how much of an impact this new ranking signal will have on the search results. One of the big questions […]

Google Filling Autocomplete in Google Search With Competitor’s Names

March 17, 2015 at 5:07 am PST By Jennifer Slegg

Google Filling Autocomplete in Google Search With Competitor’s Names

Are you a well-known brand? Well when a searcher types in your brand name into the Google search box, Google Instant will auto suggest your competitor’s names as well. For example, if you search for Macy’s, but don’t quite hit enter right away, Google will auto suggest eight different competitors to Macy’s. It does not […]

What SEOs Need to Know About Google’s Doorway Pages Search Ranking Adjustment

March 17, 2015 at 4:33 am PST By Jennifer Slegg

What SEOs Need to Know About Google’s Doorway Pages Search Ranking Adjustment

Google has announced that they will soon be launching a ranking adjustment that will negatively impact doorway pages on websites, as well as potentially impacting an entire site if Google feels there are enough spam doorway pages on a site to warrant it. And this ranking change is coming into effect soon. Doorway pages have […]

Google to Close the Old Google Webmaster Tools API on April 20, 2015

March 17, 2015 at 4:03 am PST By Jennifer Slegg

Just a reminder if you are still using the old Google Webmaster Tools API that Google will be turning it off on April 20, 2015 The reason that the old API will be ending is due to ClientLogin shutdown happening the same day – all applications using older APIs with it will all stop working […]

Google AdWords Improves Data Freshness in Reporting for Search Terms, Geo & Placements Data

March 16, 2015 at 5:58 am PST By Jennifer Slegg

Google AdWords Improves Data Freshness in Reporting for Search Terms, Geo & Placements Data

Jon Dorio, AdWords Product Management Lead, quietly announced on Google+ and Twitter that Google AdWords has made improvement to the freshness of some data reports in AdWords accounts. Search terms, geographic performance and automatic placement stats are all now seeing more frequent updates in AdWords reports. One of the biggest complaints for AdWords advertisers is […]

Google’s Multi Color Line Breaks on Mobile Search Results Now Default

March 16, 2015 at 4:08 am PST By Jennifer Slegg

Whether or not you’ve been a fan of the Google colored line breaks that Google recently began testing in their mobile search results, Google seems to have made change where it is now the default display. The change to the search results in first began to show up for some users last month using the […]

5 Steps to Mastering Visual Content SEO

March 16, 2015 at 4:06 am PST By Samuel Edwards

5 Steps to Mastering Visual Content SEO

It’s no secret that visual content is ruling the internet these days, and as long as social networking sites and smart devices hold their ground in the consumer marketplace, images, videos, and infographics aren’t going anywhere soon. However, the truth is that nearly every channel is over saturated and inundated with low-quality, irrelevant visuals.It’s as if everyone is racing […]

How to Force Google to Use Blogspot.com URLs Instead of Country Specific URLs

March 16, 2015 at 4:00 am PST By Jennifer Slegg

How to Force Google to Use Blogspot.com URLs Instead of Country Specific URLs

If you are frustrated by the fact that any blogspot URL redirects you to the local country version blogspot URL instead of the.com, there is a solution other than banging your head against the keyboard. Many users have utilized the /ncr trick with Google over the years, which forces Google to use the Google.com URL […]

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