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You are here: Home / Archives for 2017

Archives for 2017

Google Becoming More Aggressive With “People Also Search” in Local Results

January 30, 2017 at 4:45 am PST By Jennifer Slegg

Google Becoming More Aggressive With “People Also Search” in Local Results

Site owners have become used to Google suggesting other businesses when viewing the local results for a business, but Google usually relegates that to the very bottom of the listing, after all the other details for the business such as reviews, ratings and other business info.  But looks like they are testing a more aggressive […]

Google AdWords Testing Outlined Ads Tag in Search Results

January 30, 2017 at 4:02 am PST By Jennifer Slegg

Google AdWords Testing Outlined Ads Tag in Search Results

Google AdWords is testing another version of the “Ads” tag that shows in the search results to show AdWords ads.  This one has a green outline around the Ad tag, rather than a solid green filled ad tag. Here is what it looks like: As you can see, it doesn’t stand out as ad as […]

Google AdWords Testing Non-Carousel PLAs in Mobile Search Results

January 27, 2017 at 7:10 am PST By Jennifer Slegg

Google AdWords Testing Non-Carousel PLAs in Mobile Search Results

We are used to seeing Google AdWords showing mobile Product Listing Ads that are in carousel style.  It seems they are now testing a non-scrollable version that sees two individual product listing ads at the top of the search results instead of the multi-product carousel we primarily see in the mobile search results from Google. […]

Google Adds “Help Improve Accuracy” Box to Some Local Listings

January 26, 2017 at 6:52 am PST By Jennifer Slegg

Google Adds “Help Improve Accuracy” Box to Some Local Listings

Google has added a new feature to some local panels, requesting user feedback to help keep Google’s listings up to date.  It shows up for some searchers on the main page of the Google search results. Here is what the box looks like, added to the bottom of the local panel: When you click through, […]

PopUp Size Allowed With Google’s Mobile Interstitial Demotion

January 25, 2017 at 4:57 am PST By Jennifer Slegg

PopUp Size Allowed With Google’s Mobile Interstitial Demotion

When Google launched the mobile interstitial and popup demotion, where pages that utilize either an interstitial or intrusive popup, many speculated about just how big a popup could be, before the demotion was triggered.  Because Google still shows a page as being mobile friendly, even with an interstitial or popup, site owners couldn’t use that […]

Google’s Mobile Interstitial Demotion Updates When Page Recrawled

January 25, 2017 at 4:07 am PST By Jennifer Slegg

Google’s Mobile Interstitial Demotion Updates When Page Recrawled

Google launched their mobile interstitial and popup demotion earlier this month which would see sites with interstitials and obtrusive popups receive a demotion in the mobile search results.  If you need to remove them, the demotion in the search results will not be removed until after Googlebot has crawled each individual page again. The question […]

No More Numbered Updates for Google Penguin

January 24, 2017 at 4:35 am PST By Jennifer Slegg

No More Numbered Updates for Google Penguin

Since Google released the new real time Penguin, it has gone from “wait for the next Penguin update” to a Penguin that updates in real time. But what does this mean for significant updates? According to Gary Illyes, there are no plans for any more numbered Penguin releases.  The last major update to Penguin was […]

Google Will Be Transparent About Substantial Penguin Changes

January 24, 2017 at 4:24 am PST By Jennifer Slegg

Google Will Be Transparent About Substantial Penguin Changes

Since Google finally released the real time Penguin update last year, there hasn’t been any word about changes they have made since then.  But what about changes in the future? Gary Illyes has confirmed that Google plans to be transparent about “big substantial changes” to the Google Penguin algo. @akuchaaaan007 I'd work hard to make […]

Country & Language Selector Popups Impacted by Google’s Mobile Interstitial Change

January 23, 2017 at 5:09 am PST By Jennifer Slegg

Country & Language Selector Popups Impacted by Google’s Mobile Interstitial Change

Earlier this month, Google made a change which sees the use of popups and interstitials on mobile sites receive a slight demotion in the search result rankings.   Google has made some types of popups exempt from the change, but of course SEOs are looking for other use cases where Google might turn a blind […]

Google Testing Price Trends for Local Hotel Listings

January 20, 2017 at 5:21 am PST By Jennifer Slegg

Google Testing Price Trends for Local Hotel Listings

Google is testing a new feature that shows up in the local panel for a hotel listing.  Below the sponsored hotel rates, it now also shows an additional price trends section. Here is what it looks like: You can see that it is in a carousel style, and you can select individual dates for more […]

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