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You are here: Home / Archives for 2018

Archives for 2018

Google Testing Images in Local Service Ads in Search Results

June 4, 2018 at 4:04 am PST By Jennifer Slegg

Google Testing Images in Local Service Ads in Search Results

Google is testing a new feature in their local service ads.  This test adds images to the local service ad listing in the search results. Tom Waddington shared the screenshot on Twitter. You can also see from the screenshot that there are 30 photos that potential customers can view.  So it isn’t just merely a […]

Bing Testing Local Packs with Image Thumbnails

June 1, 2018 at 7:31 am PST By Jennifer Slegg

Bing Testing Local Packs with Image Thumbnails

Bing has been testing another variation of their local pack in the search results.  Instead of the usual listing, it adds a thumbnail image for the business on the left hand side of each result in the pack. The images Bing is choosing to display vary between logos, thumbnails of the map and photos from […]

Google: Considerations When Splitting One Site Into Two Individual Sites

May 31, 2018 at 5:19 am PST By Jennifer Slegg

Google: Considerations When Splitting One Site Into Two Individual Sites

John Mueller from Google talked about the issues that can arise when splitting one site into two or multiple sites.  This is something that many site owners do, but depending on the reasons for doing it – whether SEO or for the user – you can end up doing more harm to your overall search […]

Bing Local Pack Testing New Card Style in Search Results

May 30, 2018 at 5:10 am PST By Jennifer Slegg

Bing Local Pack Testing New Card Style in Search Results

Bing is testing a distinct new style of their local pack in the search results.  Instead of the usual list of results together, this new layout has individual card-style results for each business within the local pack. However, some versions of this test drop the results in the local pack to only three results instead […]

Why Googlebot Shows Fluctuations on Time Spent Downloading Page Report

May 24, 2018 at 4:48 am PST By Jennifer Slegg

Why Googlebot Shows Fluctuations on Time Spent Downloading Page Report

When viewing the Google Search Console stats for the amount of time Googlebot spends downloading a page, it is common to see wide fluctuations in that time.  But while it is sometimes easy to guess the reasons, sometimes it isn’t always clear. John Mueller from Google answered a question about the report, specifically why there […]

Google: When to Choose Subdirectories vs Subdomains

May 22, 2018 at 7:01 am PST By Jennifer Slegg

Google: When to Choose Subdirectories vs Subdomains

The debate over subdomains versus subdirectories has been a hot one for SEOs for years.  For SEO reasons, most prefer subdirectories, primarily for link equity purposes.  But Google’s official stand is either works in the eyes of Google – even if they won’t necessarily rank equivalently. During the most recent Google Office Hours, the question […]

Google Sending New Wave of Mobile-First Indexing Enabled Notifications

May 17, 2018 at 7:06 am PST By Jennifer Slegg

Google Sending New Wave of Mobile-First Indexing Enabled Notifications

If you have a large number of sites in your Google Search Console, chances are good you have received one (or twenty) emails from Google alerting that sites have been switched over to mobile first indexing in the search results. The new notices are identical (aside from a non-relevant footer change) to the ones Google […]

Google Testing Disambiguation Box for Local Packs

May 17, 2018 at 6:53 am PST By Jennifer Slegg

Google Testing Disambiguation Box for Local Packs

Google is testing a disambiguation box which shows up on the mobile search results for a local pack.  Disambiguation features in the search results show up when Google isn’t entirely sure which meaning of a word someone is trying to search for. Here is what it looks like: Google is asking whether someone is searching […]

Google & Optimizing for Local “Near Me” Searches in Search Results

May 16, 2018 at 7:46 am PST By Jennifer Slegg

Google & Optimizing for Local “Near Me” Searches in Search Results

Ever since searchers started doing more Google voice searches with the additional keywords “near me”, many site owners began incorporating “near me” into their titles and content, because in theory, if someone searches for “near me”, then those pages should rank when someone does a search that includes “near me.” John Mueller addressed this and […]

Removing Sitemap Files From Google Search Console

May 16, 2018 at 5:38 am PST By Jennifer Slegg

Removing Sitemap Files From Google Search Console

In Google Search Console, you can add and remove sitemaps from your site, and Google will include information related to the sitemap files such as any warnings or errors, as well as pages indexed from the crawl.   While Google can discover and crawl sitemaps on its own, submitting makes it faster and easier, and it […]

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