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You are here: Home / 2015 / Archives for May 2015

Archives for May 2015

Google Removes Local Link from Google+

May 5, 2015 at 4:45 am PST By Jennifer Slegg

Google Removes Local Link from Google+

With the launch of Google Collections – which is Google’s answer to Pinterest – it has affected another feature within Google+.  Local SEOs noticed today that when the Collections link was added to the Google+ menu, they dropped the Local link from the menu. Linda Buquet from the Local Search Forum asked Google whether this […]

Your Real Ad Extension’s Performance with Segmented Reporting in PPC

May 5, 2015 at 4:42 am PST By Carrie Albright

Your Real Ad Extension’s Performance with Segmented Reporting in PPC

When operating within paid search, one of the greatest benefits we have is our data. We can slice and dice our performance by target, term, location, device, message, time, and on and on. And when we find ourselves incapable of accessing this magnitude of information, it can be a bit of a shock. One Google […]

Pinterest Launches Developer Platform & API

May 5, 2015 at 4:15 am PST By Jennifer Slegg

Pinterest Launches Developer Platform & API

Pinterest has finally launched a developer platform to allow developers access to APIs for building apps. On Pinterest, people have saved over 50 billion Pins. As a developer, you’ll have the chance to build something that makes those Pins a reality, like apps for ordering ingredients from a recipe Pin or booking trips based on […]

5 Plugins to Make WordPress Mobile Friendly Without a Mobile Theme

May 5, 2015 at 4:06 am PST By Jennifer Slegg

5 Plugins to Make WordPress Mobile Friendly Without a Mobile Theme

Being mobile friendly became more important last month after Google began giving webpages a boost in the search results for sites that were mobile friendly when someone is searching from a mobile device. If you haven’t quite undertaken a redesign for an older WordPress theme, but are looking for a “stop-gap” solution to make your […]

Google Launches Collections, Their Version of Pinterest

May 5, 2015 at 4:00 am PST By Jennifer Slegg

Google Launches Collections, Their Version of Pinterest

Google has announced their answer to Pinterest, a new Google+ feature.   The feature is available for both Android and on the web, with an iOS version coming. Essentially the boards are just collections of Google+ posts that you can organize by theme.  But the layout and theme seems very close to Pinterest’s design. By default, […]

Google Adds Followed Google Play Link to Homepage for Star Wars Day

May 4, 2015 at 6:19 am PST By Jennifer Slegg

Google Adds Followed Google Play Link to Homepage for Star Wars Day

In a move that is sure to bring some reaction, Google has added a Google Play promotional link to their homepage for the annual Star Wars Day, with a link titled “May the Fourth be with you”. When you click the link, it takes you to the Google Play store. Google has long been known […]

Facebook’s Hosted “Instant Articles” Give Publishers 70% of Ad Revenue

May 4, 2015 at 4:55 am PST By Jennifer Slegg

Facebook’s Hosted “Instant Articles” Give Publishers 70% of Ad Revenue

We finally know how Facebook plans to encourage websites to allow Facebook to host their content on Facebook, rather than simply linking to their website directly… and it comes down to the revenue share Facebook is offering.  In exchange for the articles being hosted by Facebook – through a program officially called Instant Articles – […]

Google Testing Colored Dots in Tablet Results Too

May 4, 2015 at 4:40 am PST By Jennifer Slegg

Google Testing Colored Dots in Tablet Results Too

Google is testing a new UI in tablet search results featuring 4 colored dots. Archwings Global spotted the test.  This one is interesting because Google doesn’t normally categorize tablets as mobile, as you can see with the added notations such as the “About 12,700 results 0.62 seconds” and the lack of a “mobile-friendly” tag.  With […]

6 Tools for Checking Broken Links on Your Website

May 4, 2015 at 4:30 am PST By Jennifer Slegg

6 Tools for Checking Broken Links on Your Website

Broken links can leave a bad impression on your site’s visitors.  Everyone hates when they find exactly what they are looking for, yet when they click through, they discover a 404. While many people are still using Xenu, the old school link checker solution, there are several other options for running broken link reports that […]

Emojis Begin Showing Up in Bing Searches Too

May 4, 2015 at 4:15 am PST By Jennifer Slegg

Emojis Begin Showing Up in Bing Searches Too

Last week, we first noticed emojis being used to draw attention to organic search results in the Google search results.  At the time, they were not showing up in Bing search results for the titles, only the descriptions, but they are now starting to show up. There are also more results with the emojis showing […]

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