Even if you’ve advertised on Google AdWords for some time (and Bing Ads), you may not be familiar or fully understand the issue of the Partner Networks and how much they can affect your pay per click account performance. There are times when you may feel overall performance has worsened, for example, but the reality […]
Archives for August 2015
App Indexing Ranking Signal Applies When Users Do Not Have App Installed
Google is experimenting showing app indexing results to users who do not have the app already installed, if Google feels the app result is a good result for the particular search query. And the app indexing ranking signal applies to those results too, for searches coming from an Android. Google hosted a Webmaster Office Hours […]
iOS 9 Content Blocking Loads Pages 3.9X Faster
There has been a lot of talk about the upcoming iOS having content blockers – aka ad blocker – and TheNextWeb has brought attention to some interesting tests being done with iOS beta and focusing on ad blocking technology that is included with it… and it should scare anyone who makes money with online advertising. […]
Tweets Appearing Real Time in Desktop Google Search Results Now
You might want to be a bit careful about what you tweet about, because Google has made tweets front and center in the search results for both personal names and company names. Google now displays tweets in real time for a wide variety of searches now. While tweets have been appearing in mobile search results […]
Referral Spam Hitting Google AdSense Publishers Too
It seems as though those annoying Google Analytics referral spammers have a new target – your Google AdSense account. Last week I noticed that there were some new sites that popped up under the “Sites” report that show all domains that ads are displayed on. Semalt has been the largest referral spammer in Google Analytics, […]
Google Showing GMB Categories in Packs & Local Search Results
Google is now showing Google My Business primary categories in some Google local search results, both in pack listings and in the expanded map listings. Brian Barwig was the first to notice the difference, although looking back on some screenshots, it does appear in a few of them. However, because of the nature of the […]
Google Adds Script for Search Tools Filters in Search Results
Google has made a slight adjustment to their search results, using a script to show the “Any time” and “All results” filters when clicking on “Search tools” filtering options. It replaces the usual line “About xxx,xxx search results (o.x seconds)” at the top of the search results when it is clicked. Here it is in […]
Googlebot Has New iPhone User-Agent for Crawling
It looks like Google has given its Googlebot crawler a brand new iPhone. If you track Googlebot visits to your site, or emulate one to “view as Googlebot” for testing purposes, you should be aware that Googlebot has a new iPhone user-agent to reflect the iOS 8 from iOS 6 difference. The new iPhone Googlebot […]
Google Analytics Asking for User Feedback
Google Analytics seems to be the latest Google product to ask for feedback from its users. When I logged into Google Analytics this morning, I got this pop-up layover on the bottom right of the Analytics screen, this led to a series of questions about the product, satisfaction level, and how they could improve upon […]
New Automated Extensions for Google’s Product Listing Ads
Just in time for the holiday advertising ramp up, Google announced automated extensions for Shopping campaigns in Adwords, officially known as Product Listing Ads. Automated extensions will be replacing promotional texts in PLAs. Promotional text was used to include additional ad copy in a PLA. These promotional texts are entered into Adwords manually. We have […]