If you are an SEO, chances are good that you have needed to use Chilling Effects while doing SEO or competitive analysis. Chilling Effects has undergone some brand new changes, some will make it even easier for doing research on notices in their database. Chilling Effects has changed their name to Lumen, have changed their […]
Archives for November 2015
Google Featured Snippet for Resumes from LinkedIn
Google is displaying data from LinkedIn in a format in their search results, as a featured snippet, to highlight some of the more important details from a person’s employment history and background. It is displayed in a table format, but highlights the individual’s current position, while also including data on previous employment history, education, recommendations […]
Pages With App Interstitials Now Lose Mobile Friendly Ranking Boost
Google has officially begun making pages that serve app interstitials to users coming from the search results as no longer mobile friendly. This means those pages lose both the mobile friendly tag and associated ranking boost. Starting today, pages with an app install interstitial that hide a significant amount of content on the transition from […]
The Pitfalls of a One-Man Web Marketing Band
Imagine for a second you’re at a concert of your favorite musical band. The curtain comes up, and there is the lead singer, sitting on a stool, and he begins to belt out the most beautiful words and melodies. It’s nice. The lead singer sings each song perfectly. If that’s all the concert was, you might […]
Facebook Testing New “Open in App” For Facebook Pages
Facebook appears to be testing a feature that allows Facebook Pages to promote and link to their app. It shows up for users on both Android and iOS. This feature seems to be in a very limited test. Despite checking many Facebook Pages, we couldn’t find any other examples of sites promoting it. Here it […]
Google Expands Holiday Hours to All Google My Business Listings
Google is launching a brand new feature to all local businesses, a feature we first saw being tested back at the beginning of September. Back in September we saw that Google was displaying alerts in the local knowledge panel showing that the business could have different hours due to the holiday – in this case, […]
Google Testing New Store Hours AdWords Extension for Local Businesses
Google is testing a brand new AdWords ad extension, this one an expandable extension that displays open hours for a business. In the same line as a local business address in the AdWords ad, it displays the open hours of the business for that day. When you click on the hours, it expands to show […]
Google Testing Huge 7-Line Snippets in Search Results
Google appears to be testing some search results showing up to 7 lines of description text in the Google search results. Ross Hudgens was the first to spot the very long snippet: I also was able to see 7 lines in the mobile search results for the same search query. A couple of things that […]
Update on Image Search Reporting Issues in Google Search Console
A week and a half ago, we reported that Google had added an issue to their Google Search Console Data Anomalies page. The issue was specifically for image search results and caused lower than expected impression and click data. Google has now updated this issue to include an end date and states that the reporting […]
A New Source For Featured Snippets: YouTube
If you have been unsuccessful getting a featured snippet for some of the how/why queries in your website’s market area, there is a new source popping up in featured snippets – YouTube. What is especially unusual is this featured snippet is taken from result #7 on the page, with there being 5 text based search […]