Google is making it easier for searchers to refine their queries on mobile. They have added a new feature that allows searchers to go through an image carousel to select a specific type of product within their search query. When selected, Google will then refine the search query to show that additional keyword or keywords […]
Archives for December 2016
Bing Adds Facebook Posts to Brand & Business Knowledge Panels
Bing has begun showing the latest Facebook posts in the knowledge panels in the search results. This adds freshness to the knowledge panel by showing recent content that brand has posted to their official Facebook page. Bing will show the latest Facebook posts in a card style, showing up to two of the most recent […]
Google Testing PLA Carousel Divided by Brands & Retailers
Google is testing an interesting PLA carousel. This one will break down a more generic product search to show groups of items split up by retailer. It seems to show up when a searcher is searching for something that is a bit more generic, and would need to be targeted a bit tighter to show […]
Google Showing Ratings in AdWords Location Extension Ads
Google seems to be returning ratings to location extensions of AdWords ads in the Google search results. They originally launched last year, but then vanished from use. Here is what it looks like: But when you view it as part of the page, the ads with location ratings really stand out, especially if none of […]
Publish Recipes? Google Just Changed the Image Size Requirements in Schema
If you publish recipes on your website, you will want to pay attention to this change. Google is increased the minimum image size required to show a recipe thumbnail in the Google search results. The change size is not huge, but if you use a plugin that created a specially sized thumbnail image for the […]
Google To Remove AMP Bars When Scrolling & Easier Canonical Sharing
When viewing an article on AMP, Google will add an additional bar at the top of the AMP page – this bar is used so that a searcher can see the site they are on, as the URL in the top URL field will show the AMP URL, which is currently a google.com/amp/ URL. This […]
Google Switches to New UI Style & Font Worldwide
Google has made the switch to a brand new UI style for all users. The new style, which has been tested over the past few months, has been made permanent. It is easiest to tell if you have the new UI or not by looking right under the search box. If you see the “Settings” […]
Google Soliciting Their Own Movie Review Ratings in Search Results
Google has added “Like” and “Dislike” buttons to movie knowledge panels in their search results, as part of the drive to show their own movie ratings, in place of third party movie ratings which have been featured in Google’s knowledge panels for over a year. Here is what the new addition to the movie knowledge […]
Google AMP URLs to Get New Non-Google.com URLs
Update: Google has clarified this will not impact the visible URLs that searchers see. This change mostly affects non-user visible cache URLs. I asked for further clarification if Google would be changing away from the Google.com URLs, but that doesn’t seem to be any update on that becoming a possibility. Google will begin showing the […]
Google Expanding Home Services Ads to LA, Then Nationwide in 2017
Google is planning to expand their Home Service Ads nationwide, following a launch in the Los Angeles area. 949Local reported on a conversation they had with an AdWords rep which confirmed the expansion into the Los Angeles and surrounding are as well as the expansion to nationwide by the end of 2017. The expansion into […]