Normally SEOs don’t set out to trigger a Google manual action unless they are specifically testing something. But Gary Illyes was asked an interesting question on Twitter. If a site had some kind of algorithmic penalty, would causing a manual action, then fixing it, cause the algorithmic issue to be lifted? As you can imagine, […]
Archives for 2016
Missing Review Stars a Bug in Google Search Results
Last week we saw a sharp decline in the number of search results displaying the review stars rich snippets. Mozcast reported stars dropped from about 30% of search results down to 20%. However, a couple of days ago we saw those numbers start to jump up again. And now John Mueller has confirmed it was […]
How to Create AMP Pages in Joomla
While Joomla was rumored to be one of the CMS platforms that would be AMP ready, it seems that this still has not happoened. On the positive side, there now is a plugin option for sites that wish to implement AMP on Joomla without having to code it personally. Weeblr has created a plugin for […]
How to Add Google Analytics to AMP Pages in WordPress
If you have implemented the official AMP plugin for WordPress, you have probably discovered that the plugin strips out the Google Analytics code from all AMP pages. But even though the plugin strips it out, AMP pages will still validate with Google Analytics code, but you need to add it manually. First, make sure your […]
Sites Can Have Different Crawl Frequency on a Per URL Basis
John Mueller commented in his new post about reporting in Google Search Console that sites can have different crawl rates on a per-URL basis. In other words, don’t expect that just because Google crawls your home page and few more important pages daily that Googlebot is hitting each individual page on the site daily too. […]
AMP Errors Take Up to a Week to Show in Google Search Console
John Mueller shared some important tips about aggregated reports in Google Search Console. You can find his entire post here, but I am highlighting some of the most important pieces for webmasters. When you are implementing AMP pages for your site, the AMP error reporting within Google Search Console can be handy to help figure […]
Pixability Announces Video Advertising Solution for YouTube, Facebook, Instagram, and Twitter
Yesterday, Pixability announced Pixability v4, one of the industry’s most advanced video ad buying solutions. Consumers overwhelmingly turn to walled gardens like YouTube, Facebook, Instagram, and Twitter to watch video. However, advertisers remain ill-equipped to activate advertising’s power within these walled gardens. Although combining these online video platforms provides advertisers with the reach of television […]
Everyday Life Lessons That Guarantee Web Marketing Success
The problem with reading about everyday life lessons is that we typically hear them outside of any particular context. They are great ideas that often leave us struggling to find real-world application. The average person is generally looking for specific information on how to accomplish a goal or task before them. In pursuit of this […]
Google Adds Index Status to Data Anomalies With Apps Indexing Change
Google has been busy with their Data Anomalies page in Google Search Console. This time they have added a new “Index Status / Indexed Page” section, with a new entry about apps dated earlier this month. Here is the new section and the issue. The issue is for mobile apps only. But while they do […]
Manual Actions on Subdomains Can Affect Entire Site
For many aspects of SEO, Google treats subdomains as individual sites, rather than as merely sections as a whole. While subdomains are often part of the main site, subdomains can also represent individual users or businesses, such as how Blogger/Blogspot uses subdomains. The question was whether manual actions or algorithmic penalties on subdomains could impact […]