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Penguin Recoveries Have Been Rolled Out to Search Results

October 3, 2016 at 8:48 am PST By Jennifer Slegg

Penguin Recoveries Have Been Rolled Out to Search Results

Waiting for a Penguin recovery?  Check your analytics, as those recoveries from previous Penguin launches should have all rolled out by now. Last week, Gary Illyes from Google reported that the Penguin recoveries were rolling out, and would take a few more days to finish – a timeline which has now passed. @atmoore81 it's happening […]

Google Testing Grey Icons in Google AdWords Mobile Ads

October 3, 2016 at 7:57 am PST By Jennifer Slegg

Google Testing Grey Icons in Google AdWords Mobile Ads

Google is testing new grey colored icons within Google AdWords mobile ads, replacing the usual blue colored icons searchers normally see. Here is how it looks: As you can see, Google has replaced the direction icon with a new map marker in grey and changed the call icon to grey as well. Here is how […]

Google Showing Blue Pins in Local 3-Pack to Mark Higher Relevancy

October 3, 2016 at 7:39 am PST By Jennifer Slegg

Google Showing Blue Pins in Local 3-Pack to Mark Higher Relevancy

Google is testing a new colored pin within the map that displays in Google’s local 3-pack.  The test shows one of the icons blue, while the remaining are marked in the usual red. Here is how it looks: The reason seems to be that Google is showing blue for the result with the higher relevancy […]

Google Testing “Near City” in Local 3-Pack

September 27, 2016 at 5:23 am PST By Jennifer Slegg

Google Testing “Near City” in Local 3-Pack

Google is testing a new style of their local 3-pack, this one to show businesses that are near a certain location. Here is how it appears: And another screenshot: Sergey Alakov shared the images on Twitter. It will be interesting to see if others are spotting this test too, and if it narrows it down […]

Use Google Disavow Like Before, No Changes With Real Time Penguin

September 26, 2016 at 5:10 am PST By Jennifer Slegg

Use Google Disavow Like Before, No Changes With Real Time Penguin

The new launch of Google Penguin on Friday does not change how site owners should be using the Google disavow tool. Some were questioning whether the changes with Penguin meant site owners would no longer need to disavow to recover from Penguin, or that they would need to use it at all going forward.  John […]

No Changes to Link Related Manual Actions with Penguin Real Time Launch

September 26, 2016 at 5:00 am PST By Jennifer Slegg

No Changes to Link Related Manual Actions with Penguin Real Time Launch

Google will continue to send manual actions related to spammy links.  This has not changed now that the new real-time Penguin has been released. Gary Illyes from Google confirmed it on Twitter that manual actions have not changed with the Penguin launch. @SEO @JohnMu clarification: for MANUAL ACTIONS there will be notifications, nothing changed there, […]

Google Launches Real-Time Penguin 4.0: All The Changes & Details

September 23, 2016 at 5:01 am PST By Jennifer Slegg

Google Launches Real-Time Penguin 4.0: All The Changes & Details

Google has officially launched Penguin 4.0  This new version of Penguin is the long awaited real-time Penguin that eliminates the long wait for site owners to recover if they have been negatively impacted by Penguin. Gary Illyes, part of the Google Search Ranking Team, as well as a Webmaster Trends Analyst at Google, announced the […]

Google Testing Individual Hotel Booking Block at Top of Search Results

September 22, 2016 at 5:57 am PST By Jennifer Slegg

Google Testing Individual Hotel Booking Block at Top of Search Results

Google is testing a new format for hotel searchers.  Instead of listing the booking deals in the knowledge panel, Google is testing them in a separate area where the AdWords ads are normally positioned at the top of the search results.  AdWords ads still appear, but under the hotel block. Dr. Pete Meyers shared the […]

Recovering From Accidental Site Removal via Google Search Console Remove URL Tool

September 21, 2016 at 6:48 am PST By Jennifer Slegg

Recovering From Accidental Site Removal via Google Search Console Remove URL Tool

On a somewhat regular basis, site owners report in the Google Webmaster Help Forums about using the Remove URL tool for website cleanup, only to inadvertently remove the entire site (or most of it) from the Google search results.  Yes, Google does take those Remove URL requests pretty seriously, and removes those URLs (or the […]

Google Testing Local 3-Pack Near Bottom of Search Results Page

September 21, 2016 at 4:51 am PST By Jennifer Slegg

Google Testing Local 3-Pack Near Bottom of Search Results Page

Many are used to seeing Google’s local 3-pack appearing near the top of the search results – underneath the AdWords ads with occasionally a single organic result above the local 3-pack.  This means that instead of the lcoal 3-pack appearing above the fold, it won’t show up until either near the bottom of the fold […]

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