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Google Trusts Links Less After Anchor Text is Changed

July 1, 2014 at 8:52 pm PST By Jennifer Slegg

Google Trusts Links Less After Anchor Text is Changed

It is not unusual for webmasters to tweak anchor text in order to either diversify anchor text or change keywords for higher SEO value. But SEOs might want to take the extra time and ensure the anchor text is correct from the start, because it seems that Google views changing anchor text as suspicious and a reason to trust a link less.

New Google Payday Loans Algo Update Coming Soon

June 12, 2014 at 9:12 pm PST By Jennifer Slegg

New Google Payday Loans Algo Update Coming Soon

If you compete in one of the highly competitive market areas that is targeted by Google’s Payday Loan algorithm, be prepared for the next update this week. Although it has been less than a month since we last saw the Payday Loan Algo get refreshed, Matt Cutts announced at SMX Advanced that we will see […]

Can you safely ignore link removal requests?

June 10, 2014 at 6:00 am PST By Jennifer Slegg

Can you safely ignore link removal requests?

If you are getting tired of link removal requests, especially the ones that feel it is appropriate to spam you with the request 1 or more times per day? But can you safely ignore these requests if you have better things to do with your time?

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