When Google removed the right sidebar AdWords ads earlier this year, and added 4 AdWords ads at the top of the search results, they did not say much about why they made this decision, other than it was a test initially. But at the Google Performance Summit for AdWords, and in a new blog post […]
Google: Nearly One Third of Mobile Searches are Location Based Queries
How important is local to Google? Google revealed today that nearly one third of all mobile searches are local based. For local businesses, this is a pretty impressive stat with how mobile users are utilizing location based searching to discover businesses around them. Nearly one third of all mobile searches are related to location. People’s […]
Google Does Trillions of Searches Per Year; Over 50% Mobile Searches
Google has announced some new search numbers, and the new numbers are a pretty big jump. Google now does trillions of searches per year. Every year, there are trillions of searches on Google.com and over half of those searches happen on mobile. And across the millions of websites using Google Analytics today, we’re seeing more […]
Google: Why SEO Weather Tracking Tools Aren’t Accurate
In last week’s Google hangout with John Mueller, he was asked about recent algo changes in the search results, a question that comes up often. Nearly always, the response is that there are hundreds of changes, and there was most likely something that changed, but nothing major enough to warrant a comment from Google. This […]
Google Testing Shadowed Stars in Local Search Results
Google is testing a new shadowed star in their search results, this one keeping the usual yellow/orange color but adding a somewhat distracting shadow behind it. Brian Barwig spotted the test on Friday. This is how it looks: Even the placement of the shadows is a bit odd. While a drop shadow might look okay, […]
Google Adding Featured Snippets & Rich Results to Search Analytics?
During Google I/O last week, Richard Gingras talked about the new AMP reporting in Google Search Console that launched last week. But interestingly, the screenshot he used showed off something extra… reporting for both featured snippets and rich cards. Here is the screenshot he used. The arrow shows AMP but the other options are “Search […]
Google Search Console Adds Property Sets to View Multiple Sites Together
Google Search Console has launched a long-requested feature, the addition of tracking multiple properties at once for Search Analytics data. This means if you have sites spread across multiple properties, such as https and non-https URLs, subdomains or country-specific domains for the same brand, you can now view these together as aggregated data. Verified Users You […]
Google has 125+ Million AMP Documents Indexed in Search Results
During yesterday’s I/O presentation of the mobile content ecosystem by Richard Gingras, he revealed how popular AMP has become with publishers. Google has 125+ million AMPlified pages indexed in the search results, coming from 640,000 domains. He also commented about how active and supportive the developer community has been, with over 7300 developers with 1900+ […]
Why Google Increased Title & Description Lengths in Search Results
Google made a significant change to their search results this month. They increased the width of the main column of the search results, and increased the length of the titles displayed in the search results. And there was also a corresponding increase to the mobile title tag lengths too. John Mueller was asked in today’s […]
Google: How Links to Other Pages Influences Quality of the Page
In today’s webmaster office hours, John Mueller from Google was asked about how links on a page to other pages influence the quality of that linking page. This is something that has been debated in recent years and now we often see people restrict linking from their webpages for “quality reasons.” Do links within the […]