The Search Impact Alpha Test – which was recently renamed Search Analytics – gives more detailed keyword information to webmasters, and slightly fills the gap left by “not provided” in a website’s analytics, as all Google search keywords are removed.
In the last Google Webmaster Tools Office Hours, someone asked about getting access to it. John Mueller from Google replied.
I think we are doing a new round next week and we want to add a bunch of more people who signed up for that. I don’t know if we can add all of them for the next beta. I think that’s happening next week, so stay tuned.
I like where they’re headed with the new feature there, it gives you a little bit more information and a it more options so it will be interesting to see how it all comes out.
It is unclear if it is still considered beta or alpha – it was alpha during the sign up phase, but it could have just been referred to as beta in mistake. It was still noted as alpha in Google Webmaster Tools.
Latest posts by Jennifer Slegg (see all)
- Analyzing “How Google Search Works” Changes from Google - July 8, 2020
- Google Quality Rater Guidelines Update: New Introduction, Rater Bias & Political Affiliations - December 6, 2019
- Google Updates Quality Rater Guidelines: Reputation for News Sites; Video Content Updates; Quality for Information Sites - September 13, 2019
- Google Makes Major Changes to NoFollow, Adds Sponsored & UGC Tags - September 10, 2019
- Google Updates Quality Rater Guidelines Targeting E-A-T, Page Quality & Interstitials - May 17, 2019