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You are here: Home / 2015 / Archives for March 2015

Archives for March 2015

Google’s Mobile Ranking Boost Will Be Stronger Than HTTPS Ranking Boost

March 9, 2015 at 4:30 am PST By Jennifer Slegg

Google’s Mobile Ranking Boost Will Be Stronger Than HTTPS Ranking Boost

The mobile rankings boost for mobile-friendly sites beginning April 21st will have a much higher boost than the ranking boost we saw for HTTPS last year. At SMX West last week, Gary Illyes was in the hot seat during Ask the Search Engines session. And as you can imagine, mobile was the hot topic of […]

Google AdWords Introducing New Dynamic Structured Snippets

March 9, 2015 at 4:15 am PST By Jennifer Slegg

Google AdWords Introducing New Dynamic Structured Snippets

Google has added a new extension into the mix with the introduction of dynamic structured snippets, an automated snippet adding additional useful information into an ad based on data from the landing page’s website. Currently, AdWords will show the snippet for retail, hotel and flight searches. They do plan to add additional verticals year this […]

Twitter Finally Releases Official Twitter WordPress Plugin

March 9, 2015 at 3:47 am PST By Jennifer Slegg

Twitter Finally Releases Official Twitter WordPress Plugin

If handing over credentials to your Twitter account for a WordPress plugin has you feeling a bit squeamish, you will be happy to know that Twitter has finally released their own official Twitter plugin. This actually surprising that it has taken so long for Twitter to release their own plugin. Many anxious for an official […]

Google Adds Site Malware Warnings to Google Analytics

March 9, 2015 at 3:30 am PST By Jennifer Slegg

Google Adds Site Malware Warnings to Google Analytics

Google has begun showing malware warnings to webmasters from within their Google Analytics accounts. This change is good because while many webmasters use Google Analytics, not all of them are signed up for Google webmaster tools yet, or it might just be one member of the team with access to it, while more members have […]

Facebook Removing Likes from Deactivated & Memorialized Accounts on March 12th

March 6, 2015 at 8:05 am PST By Jennifer Slegg

Facebook Removing Likes from Deactivated & Memorialized Accounts on March 12th

If you run a Facebook page you should be aware that Facebook is planning to remove all likes made by counts that are either deactivated – by the user or by Facebook – as well as likes made by those users who pages are now memorialized after passing away. March 12th is the day that […]

There is No Duplicate Content Penalty in Google

March 6, 2015 at 4:08 am PST By Jennifer Slegg

There is No Duplicate Content Penalty in Google

There is no duplicate content penalty.  Yes, really. The issue of duplicate content is a real one for webmasters.  But Gary Illyes at SMX this week stressed that duplicate content is not a penalty and that it is just a myth – it is actually a filter. Even though duplicate content is not technically a […]

SEO Industry Salary Guide: What You Should Earn In 2015 [Infographic]

March 5, 2015 at 6:00 am PST By Danny Goodwin

SEO Industry Salary Guide: What You Should Earn In 2015 [Infographic]

SEO professionals are in high demand in 2015. Even better news – salaries also continue to grow. Both those findings come courtesy of Conductor, which crunched some data from 4,300 active SEO industry U.S. job postings on Indeed.com and Payscale.com. So whether you’re due for a raise, or perhaps considering a change of scenery, here’s […]

Google is Working on Completely Separate Mobile Index From Desktop Index

March 5, 2015 at 3:30 am PST By Jennifer Slegg

At SMX this week, Gary Illyes dropped a bombshell when he stated that Google is working on a mobile only version of the search index, which would see desktop and mobile have completely separate search indexes. Not only is it in the works, but Google currently has a team working on this, which definitely means […]

Google’s Gary Illyes Q&A on Upcoming Mobile Ranking Change

March 4, 2015 at 1:05 pm PST By Jennifer Slegg

Google’s Gary Illyes Q&A on Upcoming Mobile Ranking Change

Added: We have an updated guide Everything You Need to Know About the Mobile Friendly Algo, which is updated with this information and more. At SMX West today, Gary Illyes was put on the hot seat by SEOs and moderator Barry Schwartz on the upcoming mobile changes to Google’s ranking algorithm for searchers on mobile […]

Google Webmaster Tools Plans Month Long #MobileMadness Help Campaign

March 4, 2015 at 5:30 am PST By Jennifer Slegg

As some marketers are getting concerned as the April 21st deadline to get websites mobile friendly before they are negatively impacted by Google’s new mobile ranking algo, Google Webmaster Tools is kicking off a month long #MobileMadness event to help get webmasters prepped and prepared for the change. Google announced that mobile-friendliness would begin to […]

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