Twitter has finally made a great move for brands – the ability to allow Twitter users to Direct Message (DM) a Twitter user, even if they aren’t following. This will make customer service easier for brands without having to worry about who follows who in order to facilitate it. It is one of the pain […]
Archives for 2015
Phablets Considered a Smartphone for Google’s Mobile Friendly Algo
We know that the new Google Mobile Friendly Algo is only for mobile and not for tablets, but where do phablets – oversized smartphones – fall into the mix? Phablets are classified as smartphones and are included in the new mobile friendly algo. The two most popular phablets are iPhone 6 Plus and the Galaxy […]
Google’s “People Also Ask” Showing for Highly Competitive Keywords
Google’s new “People Also Ask” that is being tested has now started showing up for highly competitive keyword phrases… with the suggestions displaying commercial sites related to the keyword search. Google began testing “People Also Ask” last week, however at the time it seemed to only display for non-commercial queries. In this case, a search […]
Deep Diving Into the New Google Mobile Breadcrumb URL Structure
Google has finally taken their new breadcrumb-style mobile URL structure live to all mobile users, just in time for the Google mobile-friendly algo change. We first noticed Google testing them at the start of the month, although at that time it had a slightly different structure than the one Google went live with. There is […]
Checking Your Site for Mobile-Friendliness? Check Internal Pages Too
Most people just tend to check their homepage when it comes to ensuring their sites are mobile friendly. And again, it is their homepage that people check in Google Search to make sure they have the mobile-friendly tag. But you should be checking more than just the homepage too. I have heard of several cases […]
France Wants Google to Put 3 Competitors on Homepage & Reveal Search Algo
The war by France against Google is escalating as France’s upper house of parliament voted to not only require Google to give up their search ranking algorithm, but to force it to include links to three other search engine competitors – including one from France – on their Google homepage. The Senate passed the amendment […]
Facebook Deprecating Like Box on June 23rd
If you are using Facebook’s Like Box, you should be aware that they are making changes to the API which will cause the Like Box to no longer work on June 23, 2015. Facebook is suggesting that webmasters use the newer Page Plugin instead, but you will need to remove the old code before you […]
Google AdWords Moves Towards HTTPS for All Advertisers
Google is making the move to ensure most of the advertisements running through YouTube, Google Display Network, AdMob and Doubleclick will be served securely. Google as outlined their targets for moving ads to HTTPS from HTTP. They announced it as part of their HTTPS Everywhere mission, which has seen things such as a small search […]
Want Your Google Local Pack Listing to Stand Out? Use a Very Long Address
I noticed this example of a Google Local Pack listing, and noticed one listing standing out significantly. It is taking advantage of how a business can list their local business when they have both a lengthy physical address along with a long shopping center name. The reason was due to the use of an abormally […]
Google Adds Apps to Mobile Search Results
If you are using an Android phone, you will now see apps from Google Play in the search results when there are apps that match the keywords searched for. Here is the image Google provided that shows the apps in search results. These app results can definitely be intrusive. In the screen shot included in […]