Google tends to get flack from webmasters about the usage of snippets in their answer boxes. Bing is definitely taking this a step further by putting the contents of entire Wikipedia sections and pages right on their Bing search result pages. Here is a Bing search for SEO, and the resulting answer box in animated […]
Video Games Latest Vertical to Get Carousel in Google Search Results
Google has now added video games into the list of verticals that will result in a carousel at the top of the Google search results. Clicking on one of the links then results in the carousel still being displayed, but then it changes the search results to be related to the game title clicked on […]
How to Force Google Chrome to Use Google.com Instead of Country Specific Version
As a marketer, I prefer using Google.com as my primary search engine for many reasons. Sometimes I want US based searches but primarily it is because often Google tests or releases features on .com first. And if I ever need to do local-based searches, I can easily head to my country specific Google version instead. […]
Twitter’s “While You Were Away” Favors Visual Content
If you have a lot of followers who might only check into Twitter once every day or two, you might want to consider posting more visual content. The “While You Were Away” feature tends to favor visual-based tweets over purely text tweets when it chooses what to display. Twitter recently made the change to display […]
Firefox for Android Not Displaying Mobile Friendly Tags
If you use Firefox for Android, you may have noticed that the Google search results are not displaying the usual “Mobile Friendly” tags that normally display before all mobile friendly search results. This screenshot was taken with the Firefox for Android app, with a version that hasn’t been updated to the newest release. It isn’t […]
Google Displaying More Reviews in Book & Movie Review Answer Box
Google is testing a new answer box for book reviews that displays multiple review sites rather than the usual single ratings via Goodreads. This seems to be a limited roll out, as I am seeing the expanded reviews while other users are still seeing the traditional single review format, which tends to link to Goodreads. […]
Google Introducing Buy Button in Search Results to Compete With Amazon
Google is stepping up their e-commerce offerings for advertisers with a new program that would see “Buy Now” buttons added to search results, with the entire transaction being hosted by Google, rather than the seller. According to a report in the Wall Street Journal, the buy buttons will launch within the next few weeks in […]
Google Hover & Fly Out Local Listings in Search Results
Google has changed they way they are serving local listings in Google. Now, each listing has a “fly out” that replaces the Google Maps area on the right-hand side of the page with the company’s knowledge graph. This style has been appearing for some users off and on for at least a year, but now […]
Why Your Google+ Profile Image is Important for SEO
Most people, when choosing the Google+ image for their business, tend to choose the company logo. They may do variations of their logo for certain events or seasons, such as Christmas or Mother’s Day, but the logo itself is usually recognizable to anyone somewhat familiar with the brand. But some companies have been choosing non-traditional […]
European Mobile Carriers Planning to Block Ads to Force Google to Pay Them
European mobile networks are declaring their own war on Google’s ad revenue by considering the use of the ad blocker Shine across their datacenters, which would block ads from being served to all their mobile customers. They do plan to allow ads to continue to be displayed in social networks, including both Facebook and Twitter, […]