How often have you been standing in line somewhere, pulled out your phone for a quick Facebook check and see links you want to follow, but don’t have time in that minute long window you have while waiting for the cashier? Facebook is launching Save, a Pocket competitor, which is spun out of their Spool […]
Facebook is testing out a brand new feature – a “Buy” button which shows within a suggested post in a user’s news stream. The button displays on a sponsored post where a company shares a product, which includes information about the product, the pricing and the “Buy Button”. Facebook has selected a few small and […]
Facebook seems determined to reduce the organic visibility of all Pages posts, in a move that certainly seems tied to the company wanting to force those Pages to pay for exposure, rather than obtaining it for free. But what can companies do to ensure their content gets before the people who have liked their page? […]
Pages on Facebook are getting hit again with a move aimed to reduce organic exposure in news feeds once again. Facebook is now suggesting users unfollow Pages when they appear within a user’s news stream, in a move that will reduce exposure for Pages.
With organic reach falling with every Facebook algorithm change, it is becoming more important for companies to keep every Like they receive, so that they will get their organic posts in front of as many people as possible. But some brands make big mistakes when it comes to how they handle their social media, and […]