Many SEOs use the noindex page for a variety of reasons, such as for duplicate landing pages for tracking, for crawl budget purposes and for content that site owners are concerned is below a quality threshold. But does Google do anything with those noindexed pages, since they are still crawled by Googlebot, for assessing the […]
Google Integrating AdWords Into Google My Business for Local Business Owners
Google seems to be quietly adding AdWords integration into Google My Business accounts, based on some new screenshots we are seeing of the GMB dashboard. This change will make it easier for local businesses to advertise, as not all business owners are as well versed in how to use AdWords. When logged into the Google […]
Google Allows Businesses to Manage Local Listing from Search Results
Google has just made it a lot easier for local business owners to update their business listings. The local listings can now be updated directly from the Google search results. Previously, site owners had to login to Google My Business in order to make changes to their listings, such as contact information or updated hours. […]
Keeping Old Site Live Can Cause Site Move & Ranking Issues in Google
Normally when one does a site move – whether for https or moving to an entirely new domain, one of the steps to to redirect all the old site pages to the new ones. This helps Google match up the old pages to the new ones, as well as transfer all the ranking signals, including […]
Google Now Showing AMP Results in Featured Snippets
It seems that if you have an AMP page and also have the featured snippet that Google will now show the AMP version in the featured snippet. When AMP first came out, Google was still using the mobile version of the page if the page that won the featured snippet also had an AMP version. […]
Google Adds New Booking Link to Local Knowledge Panel
Google began testing a format in the local knowledge panel back in 2015 that would allow searchers to book an appointment. Google has a new version they are now displaying in the knowledge panel that is much more prominent to searchers and likely will lead to an increase in bookings. There are two versions Google […]
Google Adds AdWords Ads in Local Knowledge Panel in Test
Google is now adding AdWords ads directly into the local knowledge panel in a new test in the Google search results. The ads appear immediately below the business description, and before it lists relevant information such as location, address and hours in a test Google is running in the search results. This is a huge […]
Google Sends “Violating Ad Experiences” Violation Notices to Site Owners
Google has begun sending out a new warning related to the Ad Experience Report added earlier this year. The violation notices warn of specific infractions related to the Better Ads Coalition with the way site owners have implemented ads on both desktop and mobile sites. This new violation does require site owners to file a […]
Google: Microsites versus One Larger Site for SEO
There are many differences of opinions over the value of creating one larger site versus multiple smaller ones from an SEO perspective, with both techniques being successfully used. However, it really comes down to execution and how well someone can create quality microsites versus the value of a single larger site with the potential for […]
Site Navigation & Google SEO
Site navigation is one of those areas that has many facets of importance when it comes to both SEO and usability. A good site navigation makes it easier for Google to crawl and index a site, but it also needs to be usable for visitors to the site, since many use that same navigation to […]