Google has released a new version of the Google quality rater guidelines, and one of the most significant additions was creator reputation. Instead of just focusing on the reputation of the website itself, Google wants the raters to now look and see what the reputation is of the creator of the content.  Does this person […]

For SEOs, links are very important part of any SEO strategy for all websites.   However it can be a pretty geay area for site owners to request links, especially when those links are in exchange for something else, such as content or money. And for the most part, those are pretty clearly a violation of […]

Whenever there is a new quality raters guidelines released by Google, there is always lots of speculation about what Google does with the data from those ratings.  And does that include machine learning? Google confirmed that they use quality raters to evaluate potential changes to the search algos. They push out a change and then […]

For those watching the search results to see how well (or not) sites have done with Google’s latest core algo update, you will need to watch for quite a lot longer.  Google has confirmed that the algo update is still rolling out. Danny Sullivan from Google has confirmed that the latest update is still rolling […]

Google has confirmed a major algo update in their search results that was released this week. Danny Sullivan from Google confirmed this via twitter after many SEOs noticed major fluctuations in rankings. This week we released a broad core algorithm update, as we do several times per year. Our guidance about such updates remains the […]

Google is testing a new feature in the search results that allows searcher to filter the search results by the approximate time it takes to read the article. The tool is accessed through the Tools filter.   The new filter is a drop down that says “Any duration.”  Then the searcher can choose between 3 time […]

At Google Dance Singapore, Gary Illyes from Google revealed a new feature that is coming to the Google search results.  The new feature would see specific content from a webpage, including FAQ, Q&A and how-to verticals being highlighted in the search results for those pages.  And these rich results take up nearly the entire screen […]

Google has removed the public version of their submit URL tool.  This tool allowed anyone to submit a URL to Google, as it wasn’t restricted to site owners only, We've had to drop the public submission feature, but we continue to welcome your submissions using the usual tool in Search Console and through sitemaps directly. […]

A few days after Google released its first new version of the quality rater guidelines of the year, Google has pulled the file from the site.  It now goes to a 404 page. Google’s blog post from 2015 about releasing the guidelines from a few years ago still links to the URL where the file […]