Google has made a major change with how featured snippets with a video are done in the search results. Instead of clicking through to the YouTube video landing page, Google is overlaying the video directly into the search results instead. The overlay does not feature any of the YouTube features and is instead a very […]
Expect Googlebot Crawl Increase With Changes to CDNs
Whenever you make major changes to something about the website, it is natural you see significant changes in the amount of crawling the Google but does on the site. This is completely normal and expected. The same is also true when you switch over your site to CDN. But if you remove the CDN or […]
Google Search Console Links & Disavow Files
If you are doing a disavowal for a site, Google is recommending that you start looking at the URLs that Google is showing in the links section of Google Search Console. While we do know that the list of links showing Google Search Console isn’t a full list of links, it often can show links […]
Google Sending Out Notifications for HTTPS Site Migration Issues
Google is now sending out a new notice to search console users detailing issues that Google has discovered when a site has migrated to HTTPS. The email notice states what percentage of the site is no longer indexed after the HTTPS migrations, with example URLs that were on the HTTP version and not the HTTPS […]
Google’s New Creator Reputation: Guide For Site Owners & Creators
Google has released a new version of the Google quality rater guidelines, and one of the most significant additions was creator reputation. Instead of just focusing on the reputation of the website itself, Google wants the raters to now look and see what the reputation is of the creator of the content. Does this person […]
Google: When Asking for Links Isn’t a Link Scheme
For SEOs, links are very important part of any SEO strategy for all websites. However it can be a pretty geay area for site owners to request links, especially when those links are in exchange for something else, such as content or money. And for the most part, those are pretty clearly a violation of […]
Google Does Not Use Quality Raters for Machine Learning Algos
Whenever there is a new quality raters guidelines released by Google, there is always lots of speculation about what Google does with the data from those ratings. And does that include machine learning? Google confirmed that they use quality raters to evaluate potential changes to the search algos. They push out a change and then […]
Google’s Latest Core Algo Update Still Rolling Out
For those watching the search results to see how well (or not) sites have done with Google’s latest core algo update, you will need to watch for quite a lot longer. Google has confirmed that the algo update is still rolling out. Danny Sullivan from Google has confirmed that the latest update is still rolling […]
New Google Core Search Algo Update: What We Know
Google has confirmed a major algo update in their search results that was released this week. Danny Sullivan from Google confirmed this via twitter after many SEOs noticed major fluctuations in rankings. This week we released a broad core algorithm update, as we do several times per year. Our guidance about such updates remains the […]
Google Testing Reading Time Filter in Search Results
Google is testing a new feature in the search results that allows searcher to filter the search results by the approximate time it takes to read the article. The tool is accessed through the Tools filter. The new filter is a drop down that says “Any duration.” Then the searcher can choose between 3 time […]