It seems YouTube is taking steps to ensure that those random fan-uploaded movie clips are directing viewers to the source of the original content in the form of a buy link. YouTube, courtesy their program to buy and rent movies directly on YouTube, are now adding links to download the movie the clip is […]
YouTube Displays Sitelinks for Similar Videos
There is an interesting addition to the Google search results that is currently showing up for very specific YouTube searches. ReelSEO spotted the test last week when doing a specific search with the title of a video. The search resulted in the YouTube result, but also the addition of sitelinks featuring other similar videos. I […]
Google Infographic Shares Mother’s Day Gift Trends
The folks at Google have just shared an infographic that shows Mother’s Day gift trends. And search engine marketers – especially ones that have waited until the last minute to figure out what to give mom this Sunday – will be delighted with the data, even if the graphics are a little cheesy. And SEMs […]
Google Looking for Feedback on Challenges of Video Content on Sites
Are you creating video content for a website or app? If so, Gary Illyes from Google is interested in hearing the challenges you are facing when it comes to having video content. I’m reading this article on Digiday titled “WSJ now has a 40-person video team cranking out 40 videos a day”. You should also read […]
Even Industry Experts Should Read YouTube Channels for Dummies
An interviewer for the Content Marketing Conference blog recently asked me, “Anything else you’d like our readers to know?” And I replied, “Yes, don’t rush out and buy my book, YouTube and Video Marketing. It was published in November 2011. At the time, my second edition legitimately claimed to be ‘Fully updated with new information, including […]
How Hot Is Video Ad Buying and Marketing Technology? Follow the Money!
If marketers want to know how hot video ad buying and marketing technology has become, then they should listen to the advice of Deep Throat, the informant who helped reveal the Watergate Scandal: “Follow the money.” Recently, three companies in this sector have announced new rounds of funding, indicating that investors think video ad buying […]
YouTube Plans Launch of Ad-Free Subscription Service by End of Year
It appears that the rumored ad-free subscription for YouTube is closer to reality, with plans to launch the service before the end of the year. Rumors first surfaced last August that YouTube was working on an ad-free subscription option for YouTube users. Susan Wojcicki then confirmed the rumors last October st Re/code’s conference, but since […]
Facebook Begins Continuous Video Autoplay Testing
If you weren’t happy about Facebook making the change to autoplay videos, you really won’t like this new change. They are testing a new change where the next video in a suggested playlist will automatically start playing if a user doesn’t select the next video to watch. Facebook confirmed to Re/code that it is part […]
Facebook Launches Video Embedding on Third Party Sites
Facebook has finally given users the ability to embed their Facebook videos on third party sites, a major feature they were missing that saw them lagging behind industry leader YouTube. YouTube makes it easy for users to embed YouTube videos on any website, meaning it is easy for people to embed most videos on a […]
Embed Twitter Videos Directly To Websites
If you post many videos directly to Twitter, you’ll be happy to know that now users can embed your videos directly. The new video embedding allows users to link the direct video, which will show as a traditional video screen, but it will also display the Twitter logo and the uploaders name and Twitter handle. […]