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Google Testing New Live Video Events in Google Search Results

July 24, 2014 at 12:54 pm PST By Jennifer Slegg

Google Testing New Live Video Events in Google Search Results

Google is testing a brand new search feature for those who are using Hangouts on Air or YouTube Live events.  When someone searches for the person’s name or brand, at the top of the search results will be a new knowledge graph box with the name, the event name, a screenshot and a link to […]

Google Wins Lawsuit in Brazil Over Removal of Viral Video and All Related Content

July 24, 2014 at 10:35 am PST By Jennifer Slegg

Google Wins Lawsuit in Brazil Over Removal of Viral Video and All Related Content

Google recently won a case in Brazil over the removal of a video – and all derivatives of it – that went viral in the country.  The lawsuit, which hasn’t been reported in the English media but has been covered extensively in Brazil, was over a viral video that a family demanded Google remove.  However, […]

How to Prevent Your AdWords Ads From Being Displayed in Apps

July 23, 2014 at 4:45 am PST By Jennifer Slegg

How to Prevent Your AdWords Ads From Being Displayed in Apps

If you like running on the Google Display Network but are loathe to have your ads running inside apps, there is good news.   Google has a feature that allows advertisers to prevent their ads from being shown in apps, or from being shown in specific apps, a feature that has been available for some time, […]

Google’s Penguin Algo Update is Being Worked On By Engineers

July 22, 2014 at 5:33 am PST By Jennifer Slegg

Google’s Penguin Algo Update is Being Worked On By Engineers

In yesterday’s Google Webmaster Central office hours, John Mueller commented that engineers are currently in the process of updated the Google Penguin algorithm.  This is good news for those who may have been penalized by Penguin, as it has been over 9 months since we saw the last update to the Penguin algo. John Mueller […]

Google Video Snippets Visibility Continues to Drop in Search Results

July 21, 2014 at 6:20 am PST By Jennifer Slegg

Google Video Snippets Visibility Continues to Drop in Search Results

When SEER Interactive noticed that the visibility of Google video snippets in the search results were significantly reduced, I did a story looking at the drop in visibility, but noticed that the visibility jumped up by 4% on that day.  So people wondered if it just a temporary flux that would sort itself out, or […]

Life Insurance Company Advertises on “Malaysian Airlines” on AdWords

July 18, 2014 at 3:11 pm PST By Jennifer Slegg

Life Insurance Company Advertises on “Malaysian Airlines” on AdWords

We have often heard about pay per click advertisements being displayed at inopportune times or on inopportune news stories, but it is mostly the case of PPC managers who don’t react quickly enough when a bad news story hits their market area – such as cruise ships advertising on Costa Concordia news stories or Porsche […]

How Google Views Advertising in Quality Rating Guidelines

July 17, 2014 at 6:39 am PST By Jennifer Slegg

How Google Views Advertising in Quality Rating Guidelines

One thing that is very apparent in the new version of the Google Quality Rater’s Guidelines is the role of advertising on webpages and how it affects overall webpage and website quality and the resulting quality scores. Do Multiple Ads Always Equal Low Quality? First, despite a lot of guidelines governing Google’s views on webpage’s […]

New Robots.txt Checker & Editor in Google Webmaster Tools

July 16, 2014 at 12:45 pm PST By Jennifer Slegg

New Robots.txt Checker & Editor in Google Webmaster Tools

Even seasoned SEOs can sometimes stop and wonder “Did I do that robots.txt right?”, especially when dealing with more complicated robots.txt files that might disallow certain directories or certain bots.  There are a few robots.txt checkers out there,but sometimes even the responses can be confusing for new webmasters.  Fortunately Google has just released a new […]

Google+ Now Allows Nicknames Instead of Real Names

July 16, 2014 at 4:20 am PST By Jennifer Slegg

Google+ Now Allows Nicknames Instead of Real Names

One of the major concerns people have had with Google+ is that users could not use a nickname or a fake name as their name on the social media platform.  Instead, Google+ had a strict policy that only real names were allowed.  Google+ has now made the change that opens up the platform to names […]

State of the Industry – Real SEOs Solve Problems

July 15, 2014 at 7:30 am PST By Jim Hedger

State of the Industry – Real SEOs Solve Problems

The most important is the one we’ve foisted on ourselves. Search engine optimization has an ongoing reputation problem.  SEO has always been a controversial practice. There’s an air of manipulation inherent in SEO which is similar to the air of manipulation around other forms of prominence marketing. Though professional SEO is really about clarity, many […]

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