How 10K helps Twitter move closer to its roots, and why it isn’t a concession to brands. A few weeks ago, re/code broke the likely-true rumor that Twitter is set to expand its character limit, potentially up to 10,000 characters. A #Twitter10K storm emerged in the aftermath as — irony of lamenting social media change […]
Archives for February 2016
AMP to Support Both Paywalls & Subscriptions
Depending on which side of this business model you fall on, you will be either really happy – or really not – that AMP is supporting both paywalls and subscriptions. “AMP’s paywall implementation is crucial for publishers of quality contents. Google’s AMP team has come up with a system able to address most of the […]
Google to Stop Running Flash Ads in Phased Stoppage
In an unsurprising move, Google has announced they are phasing out all Flash ads and are replacing them with HTML5 ads. With many users no longer showing any Flash content due to security issues, many have been expecting this move. There are two phases for the ending of Flash ads. On June 30, 2016, advertisers […]
Google Updates Image Search PLAs With Mobile Refined Queries
Google recently launched Product Listing Ads in Google’s image search results. These PLAs, launched January 19th, show sponsored products in a row for both desktop and mobile when a particular search query would have PLAs to display. We are now seeing a new change to the mobile image PLAs with a new refined feature. Ryan […]
Google Asking Searchers if Featured Snippets Are Helpful
How useful or helpful do you find Google’s featured snippets? Google is interested in finding out, as they are including a section below a featured snippet asking the searcher if it is useful or not. Here is the screenshot: It is just a yes or no response, and it actually shows above another featured snippet […]
Couple to Pay $350k in Damages for False Local Reviews
Have you ever left a bad local business review with false information? You might want to rethink doing that in the future after a couple was ordered to pay $350,000 over false reviews they left for an attorney. The divorcing couple, Copia Blake and Peter Birzon left reviews that were not only opinion but that […]
Top Trending Super Bowl Ads on YouTube
Super Bowl 50 is now in the history books, but the ads that appeared before and during the “Big Game” will continue to get views during “overtime.” YouTube and Google have collected some stats around the top trends they saw during the game. For example, they saw a huge interest in watching ads on YouTube […]
Google’s Medical Knowledge Panels Redesigns May Treat Section
Google has made a slight change to the knowledge panel, redesigning the previous “Most Commonly Used For” section and renaming it “May Treat” instead. Google added this carousel late last year as part of the new features they added to the medical knowledge panels that are showing up for many medical conditions and medications on […]
Google Adds Related Medications to Medical Knowledge Panels
Google has added a brand new feature to medical knowledge panels that are displayed on the right hand side of the search results for some medical related search queries. If you search for some medications on Google, you will now see a new section in that medical knowledge panel that displays “Related Medications”. When one […]
WordPress Recipe Plugins Causing Rich Snippet Manual Actions
If you run a recipe website, or have recipes on your website, and you are using one of the popular recipe plugins for WordPress that automatically markup the text for recipe rich snippets, you might want to check in Google Search Console for manual actions related to rich snippet spam. Multiple plugins have been triggering […]