Here is the best of the best that you might have missed last week in the SEM industry, so you are all caught up for the start of the work week. We also link to each author’s Twitter account, so be sure to follow the best of the best for the week. From The SEM […]
If you took off early for the 4th of July weekend, you might have missed the flurry of tweets that commenced as soon as Matt Cutts posted his latest blog post “On Leave“. In it he announced that he will be taking a 4 month break from Google to spend time with his wife, go […]
If you go to Bing’s homepage, chances are you will have a chuckle over the featured homepage image. Just a coincidence (and especially on the heels of Matt Cutts’ Leave from Google), but the homepage of Bing is sporting a Panda casually munching on some bamboo in an animated homepage image. When you mouseover some […]
Google My Business, (the name of the new dashboard for local businesses for Search, Maps and Google+), is soliciting feedback from businesses and local SEOs, and if chosen, it could even include a trip to Google for in-person interviews. The new program, called the “Google My Business Feedback Program” wants feedback to help shape the […]
Google has targeted two more link networks resulting in many unnatural linking penalties being sent out to webmasters. While it has been a few months since Google has taken down another international link network, clearly they are continuing on in their fight against link networks. However, signs indicate that at least one of the networks […]
Pages on Facebook are getting hit again with a move aimed to reduce organic exposure in news feeds once again. Facebook is now suggesting users unfollow Pages when they appear within a user’s news stream, in a move that will reduce exposure for Pages.
It is not unusual for webmasters to tweak anchor text in order to either diversify anchor text or change keywords for higher SEO value. But SEOs might want to take the extra time and ensure the anchor text is correct from the start, because it seems that Google views changing anchor text as suspicious and a reason to trust a link less.
If you compete in one of the highly competitive market areas that is targeted by Google’s Payday Loan algorithm, be prepared for the next update this week. Although it has been less than a month since we last saw the Payday Loan Algo get refreshed, Matt Cutts announced at SMX Advanced that we will see […]
If you are getting tired of link removal requests, especially the ones that feel it is appropriate to spam you with the request 1 or more times per day? But can you safely ignore these requests if you have better things to do with your time?
With organic reach falling with every Facebook algorithm change, it is becoming more important for companies to keep every Like they receive, so that they will get their organic posts in front of as many people as possible. But some brands make big mistakes when it comes to how they handle their social media, and […]