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You are here: Home / Archives for Jennifer Slegg

Yelp Uses Private Yelp Messages to Find Paid Reviews Evidence

September 4, 2014 at 4:30 am PST By Jennifer Slegg

Yelp Uses Private Yelp Messages to Find Paid Reviews Evidence

Yelp announced that they have released 61 new “Consumer Alerts” on the Yelp pages of businesses who have been found to be spamming the review system through either multiple reviews from the same IP address or who have been found offering payment or discounts for fake reviews. The businesses are flagged with alert notices for […]

Google Reconsideration Tips: Remove Inorganic Backlinks

September 4, 2014 at 4:00 am PST By Jennifer Slegg

Google Reconsideration Tips: Remove Inorganic Backlinks

Another day and another Google Webmaster Help Reconsideration Request Tip in their series of tips this week.  Day # 3 brings us “remove inorganic backlinks”. Day 3 of #GoogleRecon — For a reconsideration request to be successful, a significant percentage of inorganic links should be removed from the website. If you can get a backlink […]

Google Reconsideration Tips: Understanding the Manual Action

September 3, 2014 at 3:51 am PST By Jennifer Slegg

Google Reconsideration Tips: Understanding the Manual Action

Google is running daily tips this week to help webmasters dealing with having to file a reconsideration request. The first day of Google’s Webmaster Tips on reconsideration requests is short but sweet, dealing with helping webmasters figure out which manual action is taken and the resources Google offers to help. We provide many resources to […]

YouTube Offers Fan Funding Donations Feature to Help Monetize Channels

September 2, 2014 at 6:33 am PST By Jennifer Slegg

YouTube Offers Fan Funding Donations Feature to Help Monetize Channels

YouTube has announced the ability for YouTube users to begin soliciting donations directly on their YouTube page. YouTube was rumored to be adding a “tip jar” for donations as part of their features they were adding for YouTube page owners. This is one of the features that Google is helping those on YouTube who have […]

Google Webmaster Help Announces Series of Reconsideration Request Tips

September 2, 2014 at 5:06 am PST By Jennifer Slegg

Google Webmaster Help Announces Series of Reconsideration Request Tips

Google has announced they are doing a series of tips to help webmasters who have violated the Google Webmaster Guidelines and are navigating the world of reconsideration requests to get their sites back into Google. This week, we’re focusing on the reconsideration request process in a series called #GoogleRecon. Websites go through this process after […]

Forgot to Transition Your AdWords PLAs? Here’s What Happens

September 2, 2014 at 4:50 am PST By Jennifer Slegg

Forgot to Transition Your AdWords PLAs?  Here’s What Happens

Did you forget to transition your AdWords Product Listing Ads to Shopping Campaigns before the deadline?  If you did, here is what you need to know about how those campaigns will be affecting during September. Limited Functionality Starting today, advertisers will no longer be able to edit PLA product targeting, max CPC bids, promo text […]

Google No Longer Using Authorship in Search Results

August 29, 2014 at 4:02 am PST By Jennifer Slegg

Google No Longer Using Authorship in Search Results

We have seen the signs of the death of authorship for sometime.  We saw a dramatic reduction in the amount of results showing authorship in Google.  Then came the removal of authorship author photos in the search results.  And now Google has announced that authorship in the search results is no longer being utilized. John […]

Bing Ads Testing Close Variant Matching in US

August 28, 2014 at 5:00 am PST By Jennifer Slegg

Bing Ads Testing Close Variant Matching in US

Hot on the heels of Google AdWords making the change of all exact and phrase match keywords being changed to close variant matching, Bing Ads has announced that they are running a close variant matching test in the US. Bing has also created a handy chart that shows all the types of variant matching and […]

Facebook Will Target Ad Types Based on User’s Internet Connection

August 28, 2014 at 4:30 am PST By Jennifer Slegg

Facebook Will Target Ad Types Based on User’s Internet Connection

If you use a lot of rich media advertising on Facebook, you may want to rethink that strategy with some new changes Facebook has made with their ad targeting based on the user’s internet speed at the time they are served ads, also called bandwidth targeting. While Facebook says they expect this to primarily affect […]

Twitter Analytics Available to All Users

August 28, 2014 at 4:00 am PST By Jennifer Slegg

Twitter Analytics Available to All Users

If you have a personal Twitter account, you will be happy to know that Twitter now has analytics available to all users. Twitter launched an analytics dashboard last month, but it was only available to a select group of people – primarily advertisers and those users with a verified account.  Otherwise, marketers were forced to […]

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