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Facebook Offers Near Real Time Advertising & Targeting for Super Bowl

January 23, 2015 at 4:12 am PST By Jennifer Slegg

Facebook Offers Near Real Time Advertising & Targeting for Super Bowl

Facebook is planning to offer a new advertising feature for advertisers that allows them to target users talking about the Super Bowl in near real time during the lead up to the Super Bowl and during the game itself. Facebook is tracking those users who talk about or post about the Super Bowl on Facebook, […]

Facebook Users Can Report Hoaxes and Fake News Links, Reducing Organic Exposure for Those Links

January 21, 2015 at 9:08 am PST By Jennifer Slegg

Facebook Users Can Report Hoaxes and Fake News Links, Reducing Organic Exposure for Those Links

Facebook is making a new change that will allow all users to report fake news stories or hoaxes that tend to get posted over and over again on Facebook.  And when reported multiple times, those stories will see reduced exposure in Facebook user’s news feeds. When a Facebook user reports that they feel a post […]

Want a Google Knowledge Graph Source Link? Try a Facebook Post

January 14, 2015 at 6:04 am PST By Jennifer Slegg

Want a Google Knowledge Graph Source Link?  Try a Facebook Post

If you have been trying to be the source of a Google Knowledge Graph, you should definitely consider outside sources if you aren’t able to nab it for your website.  Many have noticed that Google cites some rather interesting sources in their “how to” type of knowledge graphs, but now they are including Facebook posts […]

Facebook to Turn Off Autoplay & Show Warnings on Graphic Videos

January 14, 2015 at 5:28 am PST By Jennifer Slegg

Facebook to Turn Off Autoplay & Show Warnings on Graphic Videos

Facebook is now showing warnings before allowing users to view potentially disturbing video. Facebook has long received complaints because they seldom remove videos when people complain about the graphic content, particularly around the sharing of news videos of ISIS beheadings and other murder videos.  However, because they are deemed news content, they are rarely removed. […]

Facebook Launching New Featured Videos to All Facebook Pages

December 29, 2014 at 4:20 am PST By Jennifer Slegg

Facebook Launching New Featured Videos to All Facebook Pages

Facebook is testing an amazing featured video spot that would appear at the top of a Facebook Page’s video tab. It features a huge video, along with text on the right-hand side when a user selects the video tab. And best of all, it is already planned to roll out to all Facebook Pages. Facebook […]

Facebook Pages Can Now Add End Date to Any Post

December 17, 2014 at 3:40 am PST By Jennifer Slegg

Facebook Pages Can Now Add End Date to Any Post

If you manage a Facebook Page, you’ll probably be happy to know about a new feature they release that allows you to specify an end date for a post. Many times I’ve been on Facebook and I see a boosted post for an event or holiday that has already past and someone forgot to end […]

Facebook Drops Bing as Search Results Provider

December 15, 2014 at 4:47 am PST By Jennifer Slegg

Facebook Drops Bing as Search Results Provider

Facebook has dropped Bing as their search partner on the social media platform, a move that went largely unnoticed. Facebook recently changed how their search functionality works, to allow users to be able to search for specific posts, rather than just finding specific people, groups are pages. However, no one seemed to notice that Bing […]

Find Older or Specific Posts with New Facebook Search

December 9, 2014 at 4:19 am PST By Jennifer Slegg

Find Older or Specific Posts with New Facebook Search

Do you ever see a post on Facebook that you mean to go and look at again or click through on the link, but when you check again, the news feed is refreshing you cannot find it?  Facebook has finally added a new search function that allows Facebook users to search for keywords in recent […]

Fans are Twice as Likely to Sign Up for Email Than Engage on Facebook

November 20, 2014 at 5:44 am PST By Jennifer Slegg

Fans are Twice as Likely to Sign Up for Email Than Engage on Facebook

With so many brands pouring plenty of resources into Facebook, many would probably be surprised to know that fans of their brands are twice as likely to sign up for emails from the brand as opposed to engaging on Facebook. Forrester has a new report on “Social Relationship Strategies that Work” that looks into the […]

Facebook Pages Take Another Hit On Any Post That Seems Promotional

November 18, 2014 at 6:13 am PST By Jennifer Slegg

Facebook Pages Take Another Hit On Any Post That Seems Promotional

Do you frequently post great deals or links to hot products?  Or are you a restaurant posting daily specials that can seem too sales-y?  Facebook is yet again (and again) reducing the organic exposure of Facebook Pages’ posts that they deem too promotional. Facebook says they are making the change because users are complaining about […]

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