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Google Adding Site Name to End of Titles for Brand/Site Queries

May 31, 2016 at 5:10 am PST By Jennifer Slegg

Google Adding Site Name to End of Titles for Brand/Site Queries

Google is adding the site name to the end of some search queries in the search results, truncated the title in order to display a brand or site name at the end. Here is an example of a search which included “thesempost” in the search query. But what is pretty significant is Google is that […]

Google Adds Thumbnails to Food Related Wikipedia Results

May 27, 2016 at 4:05 am PST By Jennifer Slegg

Google Adds Thumbnails to Food Related Wikipedia Results

Google has added thumbnails to food related queries for Wikipedia results in the search results.  Here are some examples. Andrea Pernici was the first to spot these new Wikipedia results. They are styled very similarly to recipes that also feature an image, but without the added recipe markup we usually see with recipes in the […]

Google Lets Searchers Choose Language When Query In Different Language

May 27, 2016 at 3:41 am PST By Jennifer Slegg

Google Lets Searchers Choose Language When Query In Different Language

If you type in an English word in Google.co.in, Google will show a language selector, allowing the searcher to see results in either the searcher’s usual language (in this example Hindi) or in English, the language that the query was in. Here is how it looks: It gives the searcher two “tabs” to select from, […]

Google Showing Third Party Reviews in Local Map Results

May 26, 2016 at 4:44 am PST By Jennifer Slegg

Google Showing Third Party Reviews in Local Map Results

Google is displaying reviews from select third party review sites in their local knowledge panels that appear in the maps results. Conrad O’Connell was the first to spot it with reviews from Booking.com and Princeline.  But I was also able to trigger ones with Agoda as well.  Here is what it looks like: You can […]

New AMP Features Including Social Sharing, Sidebars & Collapsing Sections

May 25, 2016 at 3:45 am PST By Jennifer Slegg

New AMP Features Including Social Sharing, Sidebars & Collapsing Sections

The AMP project has announced some new additions to AMP that gives publishers more flexibility on the look and feel of AMP pages while still being fast for users. They include one much-requested addition – social sharing buttons. <AMP-SOCIAL-SHARE> This will populate some of the most popular social sharing buttons. including Facebook, Twitter, Pinterest and […]

Why Google Removed the Right Sidebar AdWords Ads

May 24, 2016 at 9:15 am PST By Jennifer Slegg

Why Google Removed the Right Sidebar AdWords Ads

When Google removed the right sidebar AdWords ads earlier this year, and added 4 AdWords ads at the top of the search results, they did not say much about why they made this decision, other than it was a test initially.  But at the Google Performance Summit for AdWords, and in a new blog post […]

Google: Nearly One Third of Mobile Searches are Location Based Queries

May 24, 2016 at 9:11 am PST By Jennifer Slegg

Google: Nearly One Third of Mobile Searches are Location Based Queries

How important is local to Google?  Google revealed today that nearly one third of all mobile searches are local based.   For local businesses, this is a pretty impressive stat with how mobile users are utilizing location based searching to discover businesses around them. Nearly one third of all mobile searches are related to location. People’s […]

Google AdWords Multiple Ad Formats in Google Maps, Including Pins

May 24, 2016 at 9:06 am PST By Jennifer Slegg

Google AdWords Multiple Ad Formats in Google Maps, Including Pins

Google is showing off multiple new advertising opportunities for local businesses to advertise on Google Maps.  Everything from promoted pins on the map to in-store promotions on the brand’s local result in Maps. These new changes also reflect the recent reclassification of map ads into Google’s core search rather than search partners. Google added the […]

New Google AdWords Text Ad Sizes: 2 Headlines Plus Longer Description

May 24, 2016 at 9:03 am PST By Jennifer Slegg

New Google AdWords Text Ad Sizes: 2 Headlines Plus Longer Description

AdWords text ads will be getting a huge makeover this year with the change to two headlines plus a longer description… and the change is to make them more mobile-friendly, yet another change Google has made in their “mobile first” vision.  They are “Expanded Text Ads” and are currently in beta but will be rolling […]

Google Does Trillions of Searches Per Year; Over 50% Mobile Searches

May 24, 2016 at 9:00 am PST By Jennifer Slegg

Google Does Trillions of Searches Per Year; Over 50% Mobile Searches

Google has announced some new search numbers, and the new numbers are a pretty big jump.  Google now does trillions of searches per year. Every year, there are trillions of searches on Google.com and over half of those searches happen on mobile. And across the millions of websites using Google Analytics today, we’re seeing more […]

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2022 Update for Google Quality Rater Guidelines – Big YMYL Updates

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