While we know that Google has been rolling out Panda 4.2 very, very slowly, the roll out is actually happening in pushed increments and isn’t a constant on-going rollout. Glenn Gabe asked Gary Illyes & John Mueller on Twitter whether Panda was being manually pushed out in increments versus a single push that has been […]
Why SEO Is About More Than Just Keywords
If you’ve been using SEO in your web writing you know that it can really help bring readers to your website, it can bring you up farther when it comes to search engines, and it can even work to convert readers into sales. But it’s about more than just attracting people, it’s about how you […]
Google Adds New Hacked Site Algo to Search Results
If your website is hacked, Google is making changes to how they show those sites in the Google search results. Previously, Google would add a “this site may be hacked” notation to warn searchers that the site is compromised and could harm their computers if they continue through to the website. But Google is now […]
Google Planning to Expand JSON-LD Structured Data to More Features
SEOs noticed Google began utilizing structured data markup with JSON-LD in July when it was noticed Google was displaying recipe data using JSON-LD in their search results. Google has added support for reviews in JSON-LD since then, and it is “supported for all Knowledge Graph features, sitelink search boxes, Event Rich Snippets, and Recipe Rich […]
Google Testing Red Stars in Local 3-Pack & Mobile Results
We noticed Google testing red stars in both their AdWords ads and for reviews in the regular organic search results last week. They are now also testing it in local 3-packs as well, and in the mobile search results too. Here is a screenshot of the red stars in local: Google began testing red stars […]
Google’s PageSpeed Insights Tool Now Reports on App Interstitials
If you use Google’s PageSpeed Insights Tool, a tool designed to help webmasters better optimize both desktop and mobile webpage load times, you may have noticed some very recent additions, with the most significant one being the addition of interstitials. Google is now including app interstitials as a problem under “consider fixing” in their reporting. […]
Google Authorship Isn’t Dead After All, Google Recommends Including It
One of the surprising things to come out of Thursday’s Ask the Search Engines session at SMX East was a comment from Gary Illyes regarding authorship… something that many webmasters stopped implementing a year ago after authorship and related photos were dropped from the search results. But looks like you might want to consider adding […]
Google Panda 4.2 Still Rolling Out
If you have been wondering whether the “months” that Google planned to roll out the latest Panda 4.2 update is over, it is not. Gary Illyes from Google confirmed at SMX West Thursday that as of Wednesday it is still rolling out, and he expects it to continue rolling out for months. When Panda 4.2 […]
Apply to be a Google Trusted Tester for Search
Google is soliciting applications for their “trusted tester for search” for those who are interested in testing new search tools, documentation and services. They are currently looking for those in these roles: Web-developer App-developer Design / UX SEM SEO Marketing Management Owner Other The survey takes about 5 minutes to fill out and Google will […]
New Google Search Ranking Boost for App Indexing API
Google is introducing a brand new ranking boost for popular app indexed content in the mobile search results, for those apps that use API app indexing. Mariya Moeva, a Webmaster Trends Analyst from Google, made the announcement at SMX East. With the API, Google gets access to data about which pages users visit the most, […]